"Sir Shao actually took the general manager's sacrifice knife, which is really courageous." ATV said with a smile.

Zhou Liang Shuyi waved her hand, "Mr. Xia doesn't know that Chen Qingxiang is the general manager in the name of wireless. In fact, his power is not much, and he is not even as good as Le Yiling and Zeng Lizhen's department managers. Because both Shao Yifu and Fang Yihua like to take everything personally and take power in his own hands. So he hyped Chen Qingxiang, which seemed to have a great sacrifice, but it actually didn't matter."

"So that's it." Xia Tian nodded and suddenly realized, "I thought Sir Shao had changed his mind after so many things, determined to innovate and was willing to attack those old ministers. It turned out that it was just a fake shot, with a loud thunder and a small raindrop."

Shao Yifu was quite kind to his old ministers. The reason why Shaw closed down was because there were too many old ministers in the company, with conservative thoughts and outdated ideas, and could not keep up with the audience's taste changes.

But they are in the top management and occupy most of the company's resources, leaving new directors such as Wang Jing, Zhang Jianting, Zhang Wan-cheon, Xu Anhua and others to leave and go to other companies to develop without a breakthrough.

Shaw lacks available talents and its performance has declined sharply. Shaw Yifu has no ambition to cut off his arm and comprehensively reform, so in the end he can only use the most extreme means to directly close Shaw Brothers.

In fact, in Xia Tian's opinion, as long as Shao Yifu is more cruel, clears out the old ministers who are in vain and promotes some young and promising newcomers, Shaw Brothers will naturally be able to regain their vitality.

Because Shaw Brothers has rich resources, there is no shortage of funds, theaters, cinemas, actors, distribution channels, etc., there is no need to take the road of closing the door. Everything is just because Sir Shaw is concerned about his old love, indecisive, and unwilling to repair his old ministers, so Shaw Brothers was finally dragged down by them.

Originally, Xia Tian thought he had finally changed this time, but it turned out that he was just changing the soup and not changing the medicine. He was just a show with loud thunder and small raindrops.

"It is not that easy to innovate. Sir Shao is old after all, and if he wants to promote reform, he is afraid he is powerless." Zhou Liang Shuyi shook her head and said.

Xia Tian nodded, knowing that in order to promote reform, the hero's determination to cut off his arm, unswerving will and abundant energy are indispensable.

In ancient times, many emperors were magnificent and wise in their youth, and led their subjects to create grand events and prosperity. However, in their later years, they were greedy for pleasure, used all their tricks, and used slanderous ministers, and lost power, causing the country to decline from prosperity and harm their descendants. For example, Qin Shihuang, Han Wu, Tang Minghuang, Qianlong, etc.

Managing a country and managing a company are essentially similar in essence. This is true for ancient emperors, and that is also true for Shao Yifu.

"It doesn't matter whether he changes or remains unchanged. The key is that we should not slackewer and concentrate on doing our own things." Xia Tian waved his hand and said, "Otherwise, even if the wireless collapses, we ATV may not be able to get better."

After ATV fell in his previous life, it did not have a glory for too long. Although it was the only star in Hong Kong, it lost such a huge market in the mainland due to the decline in the quality of the series. So to be honest, it did not win, but on the contrary it lost as badly as ATV.

"I know, Mr. Xia." Zhou Liang Shuyi nodded.

A few years ago, when Jiayi TV was still there, the three TV stations, Wireless, Lide and Jiayi, were the most popular at that time. At that time, Wireless was the most beautiful, Lide was the worst, and Jiayi was the worst.

Later, after Jiayi went bankrupt, it was still the most glorious in Wireless, but Li's ratings did not increase much. It can be seen that the decline of its competitors is not necessarily a good thing. Whether it can win back the audience depends on your own ability.

...

"Well, in the future, we must look at the long-term and not only limit ourselves to wireless. We must compare with TV stations around the world, and we must strive to catch up with Japanese nhk, British bbc, American nbc, abc, and cbs. We must be the world's number one Chinese-language TV station." Xia Tian waved his hand.

In the future, the Internet will connect the world, and the whole world will be a global village. No matter where you are, you can enjoy program content from all over the world.

Therefore, ATV cannot only watch wireless, not only compete with wireless, it is to compete with TV stations all over the world. So even if it defeats wireless, it is not the ultimate goal, it is just a phased victory.

"Mr. Xia, can we do that?" Fang Yihua felt a little confident when he heard him say this.

To be honest, it is difficult for ATV to get out of Hong Kong now. However, the influence of the British bbc, the American bbc, abc, cbs, etc. can almost cover the world. The gap between the two can be described as from heaven and earth, so how can it be compared?

"As long as you work hard, you will definitely be fine." Xia Tian nodded and said confidently.

Of course, there are difficulties to make ATV like bbc, nbc, and cbs, and it is not ordinary difficulties, which are more difficult than the Red Army's 25,000-mile Long March.

Because in the world, developed countries are still dominated by the West, they have huge advantages in the field of economic and cultural affairs. English is the most widely used language in the world, so English programs such as bbc and nbc can be almost spread all over the world.

Countries such as Britain and the United States also attach great importance to cultural exports. They use dramas, news, variety shows, animations, movies, etc. to export their own culture, their values, and subtly influence their audiences. They call it soft power.

It is indeed very difficult for ATV to compete with mainstream TV stations in these European and American countries, and it has to overcome too many difficulties.

For example, how to get out. ATV can’t even get out of Hong Kong now, and if you want to cooperate with Taiwan, you are shot, let alone go to the UK, the United States, France, Germany, etc.;

For example, language barriers. If the TV station plays in English, it will lose the meaning of spreading Chinese culture; and if it is not played in English, how can it attract foreign audiences?

In addition to this, there are various challenges and difficulties. However, summer has perseverance and perseverance. If you don’t achieve twenty years in ten years, you won’t achieve thirty years in twenty years... The ancients said it well, as long as you have a deep skill, you will grind an iron rod into a needle.

The reason why summer has confidence is not blind, it has its own basis.

Because in the next thirty years, China will become the world's second largest economy; in forty years, it may surpass the United States and become the world's largest economy; in fifty years,...

The growth of China's economy will inevitably lead to the strengthening of its strength. It is not only the hard power such as military, science and technology, economy, but also the soft power such as culture, values, and social systems.

In summer, I knew that in my previous life, Confucius Institutes were spread all over the world, and children from Britain, France, the United States and other countries had already begun to learn Chinese from an early age.

Countries such as the United Kingdom, France, the United States and other countries will also hold special events to celebrate when they celebrate the Lunar New Year in China. Even big-name luxury goods such as Louis Vuitton, Chanel, Vacheron Constantin, and Earl have taken the opportunity to launch limited edition zodiac models to attract customers.

Until now, there is absolutely nothing like this, and no one believes it when it is said. The Spring Festival is just an event for Chinese people in Chinatown to entertain themselves.

There will be times when riding the wind and waves, and the sails of clouds will spread across the sea.

Xia Tian believes that ATV can use China's rise to expand its territory to all parts of the world.

He knew that in his previous life, the costume romance dramas in the mainland were sold to South Korea, South Vietnam and other places, and were warmly welcomed.

Moreover, South Korea's cultural undertakings are now extremely backward, far less prosperous than Hong Kong. In the future, the Korean wave will sweep the world and have had a great impact all over the world.

It’s OK to have a stick, but it won’t work for Hong Kong people without reason.

...

"Mr. Xia, what do you think we are going to do?" Zhou Liang Shuyi couldn't help asking for advice when she saw him with confidence.

"The first step is to leave Hong Kong first. Mainland, Taiwan, Singapore, Malaysia, Indonesia, South Korea, Japan... We strive to promote our programs, and even provide them with free programs when necessary." Xia Tian said.

“The more viewers watch our episodes, the greater the influence of our ATV, so that our roots can be deeper, absorb more nutrients, and support us to grow taller and faster.”

The world media is like a forest, and ATV is one of the small trees. If you want to grow taller and faster, you must spread the roots and lay them down. The larger the root area and the deeper the roots, the more nutrients it will be, which will naturally support ATV's rapid growth, and will still stand firm when encountering strong winds.

In the early years, TVB dramas were very popular in the mainland, such as "The Legend of the Condor Heroes", "The Unforgiven", "The Great Age", "Genesis", "Golden Branches"... One popular drama series has set off a ratings boom in the mainland and won a lot of fan support for it.

That era was also the most glorious time for TVB. Unfortunately, they did not seize the opportunity and continued to deepen their roots in the mainland market. Instead, they chose to settle in a corner and stick to Hong Kong. As a result, they missed the opportunity. Once the mainland film and television companies rose, it would be difficult for TVB to come back.

"The second step is to acquire TV stations in European and American countries, expand our channels and increase our audience." Summer then said.

Unlike mainland China and Hong Kong, it is actually quite easy to open a TV channel in the United States. I remember in the past life that even Guo Degang, who was talking about crosstalk, built a TV station in the United States.

There are now more than 4 million Chinese in the United States, almost the same population as Hong Kong. If you use bilingual radio to attract some American audiences, the number of viewers is likely to exceed 10 million, so it is very attractive.

"The third step is to jointly expand our influence with new media. I think the Internet is a big trend in the future. Our programs can be online in the future, so that people from all over the world can watch our programs online." Xia Tian said again.
Chapter completed!