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Chapter 131: Build a Pagoda of Sand

Under Xie Taoming's suggestion, Mo looked back at many entrepreneurial projects in the TMT and VR fields. Most of these entrepreneurial projects were relatively early. Some were looking for A-round investments in angel rounds, while some were simply looking for angel rounds or seed rounds, and the latter was significantly more numerous.

After seeing many entrepreneurial teams of various models, Mo Hui discovered a feature that seems that very few of them are reliable in these projects. Almost 90% of these entrepreneurial teams seem to be unreliable, and there are always fatal flaws in the projects.

Some teams have problems with their business logic. The business logic they understand is full of subjectivity, usually the kind of feeling good about themselves; some teams lack resources, do not have enough resources in the selected field, and the industry resources are seriously insufficient, and such projects are destined to be inherently insufficient; some teams simply have problems with the team structure, and the team founder's ability is not the strongest, and there is an inversion phenomenon; some teams have unreasonable equity allocation, and there are hidden dangers of profit distribution.

There are many such situations. After seeing so many entrepreneurial projects, Mo Hui truly understands that there are all kinds of birds in the forest. It is really better to travel thousands of miles than to read thousands of books, and it is better to meet thousands of people than to travel thousands of miles. You never know what others are thinking in your mind. Often, things that seem incredible and unimaginable in your opinion are taken for granted.

People have seen more and more projects, but they are not completely unrealized. At least, don’t recall the product types and technical boundaries in related fields. You can roughly know which technologies are the leading technologies in the industry and which technologies have entered the commercialization stage in the corresponding fields.

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At the same time, Propaganda 1.0 has been initially effective after it was launched, and at least it has achieved immediate results in the intuitive feeling of online public opinion.

Usually, some official negative news appears on the Internet. Once it becomes a hot topic of public opinion and a news topic, the relevant departments have to go into a state of turmoil and start to calm down, make all kinds of public, and respond to all kinds of responses. The results are often not very good, and all kinds of statements are poked by all kinds of netizens.

Since the launch of Promotional 1.0, this situation has changed and the status has changed rapidly.

The most obvious feature is that although many negative news has been broadcasted by the news media and has theoretically entered the communication channel, this communication has been blocked by Propaganda 1.0.

For example, if a negative news is not promoted by 1.0, its first batch of readers may have 10,000. Then, through the forwarding and dissemination of this 10,000 people, the reading base continues to expand, and hot news events are slowly brewing.

However, with Promotion 1.0, this news may only be seen by 100 people, or even less. When the reading base is rapidly decreasing, this news will lose its public opinion basis for being brewed and fermented, forming a hot topic.

It’s like a chemical reaction that requires a high temperature of 400 degrees. Now all chemical raw materials are feeding normally, but the reactor is urgently refrigerated by liquid nitrogen and is kept at a temperature of minus 100 degrees. Then this chemical reaction will never happen.

Propaganda 1.0, strictly speaking, its mechanism of action is to determine the person's ideological tendency through the privacy big data of a person.

For example, record what website this person usually browses, how long each page stays, what main content is on this page, which type of news he usually likes to follow, what content he mainly expresses when commenting or posting online, etc.

These data were added to target the person's public opinion archives, and then tens of millions of similar archives were established to use them as a basis for big data sources to conduct massive data analysis.

Compare, analyze and summarize the personality tendencies of this person, outline the moral outline of this person, and figure out which views this person will agree with, oppose those views, and neutrally view.

The more comprehensive the person's network communication data is collected, the more accurate the analysis will be. Combined with the corresponding psychological modeling algorithm, it can be done and know him better than himself.

Once the above steps are completed, a person's moral image is depicted and a person's psychological model is modeled, then what needs to be done is targeted information control.

When this person browses the Internet, based on his analysis and his psychological reaction model, it will work on the person, and news, posts and other information that will cause him to have negative emotions in the official or social situation will be intercepted. And according to his psychological model, some information that will help him develop positive emotions will be placed at a fixed point.

These positive information are not randomly distributed. Promotion 1.0 will find the appropriate entry point that can change and influence the person based on psychological algorithms and big data algorithms, and then targeted delivery will be conducted.

It's like cooking. Add salt one minute early and add salt one minute late. There will always be slight differences in the taste. A little more pepper will also have an impact. Only when the heat is just right and the timing is right can you cook a delicious dish.

It is difficult for people to distinguish these subtle differences, but with the help of computers, Promotion 1.0 can be automatically run to achieve the best information interception and delivery effect.

Just like Xu Jianye, he unknowingly fell into the net of publicity 1.0. His preferences, his habits, his chat tone, his habitual words, his common websites, and the columns he often pays attention to. All of this has become the nutrients for publicity 1.0 and the material for analyzing him.

When everything is ready, Xu Jianye's psychological model and moral outline are outlined, and publicity 1.0 begins to control information in a targeted manner, which will cause Xu Jianye's bad emotions to be blocked, and some websites are even blocked with IP. Some information or certain websites have disappeared from the Internet compared to Xu Jianye.

While bad information was intercepted, targeted information input also began. Propaganda 1.0 analyzed which news would touch Xu Jianye and would cause him to have a benign emotional reaction. Then, targeted information input was conducted, which made him feel a sense of belonging and pride in the Great Yuan Empire.

All these things happened quietly without Xu Jianye’s knowledge, and this change was as silent as it moistened things, slowly permeating into his life.

For a non-professional, it is difficult to detect these changes that have no personal interests in his life, and these slight changes in his attitude are completely indifferent to him, and they are officially promoted the goal pursued by 1.0.

Because one Xu Jianye is insignificant, but a hundred, thousand, tens of thousands, one hundred, million, or even tens of millions of Xu Jianye are the cornerstones that make up this society. Any insignificant changes in their attitudes will form a huge change in the entire society.
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