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Chapter 1518 Green Food

"Yes, aren't you going to marry Youyou soon? I'm here to inspect you on your mother-in-law's order." Ye Lingtian smiled, and then said to Fang Zhiqiang: "Okay, just kidding, let's get back to the point, how about it? How is the company doing now? Tell me about the company's current situation."

"Since you took your investment, we also have the support of your Veterans Group's talents. Our company has expanded rapidly, mainly to start building our industrial chain. Two years ago, we built two farms in the north and south, and two super-large farms. Since last year, both farms and farms have started production. Now the products sold by our company are basically produced by our own farms and farms. Since this year, we have begun to gradually cancel cooperation with other farms and farms. Our goal is to cancel all external products this year, so that all the products we sell are produced by our own company. This is our scale investment in the production line."

"The second is that we have expanded in the sales process. At present, we have 58 stores in Donghai, and basically we have one store outside every high-end luxury community in Donghai. In addition, we have built our own online shopping, telephone shopping and home delivery network. The entire channel has been completed at the beginning of this year. Moreover, in terms of promotion, we spent a whole year promoting it from last year to this year. As of now, the effect is not bad. Among the high-end living people in Donghai, our company still has a certain reputation and has many fixed customers. In general, although the company's development can only be considered early, the situation is still very gratifying." Fang Zhiqiang reported slowly.

"What is the overall business situation of the company now?"

"Last year, our total turnover was 17 million, and the company's profit last year was about 4.5 million. In the first quarter of this year, our total turnover was 13 million, and the profit was about 4 million." Fang Zhiqiang reported.

"Is this year a quarter as last year?" Ye Lingtian was also slightly shocked.

"This is because last year was the early stage of the company's development. Our investment was completed in the second half of last year, so the situation last year was not optimistic. However, it has only begun to enter the official operating track from the end of last year to now. Now is the time for development. Our turnover in the first quarter was 13 million. We expect that this year's total turnover will exceed 70 million and profits will exceed more than 15 million." Fang Zhiqiang continued to report.

"Well, then this is quite ideal."

"Yes, the main reason is that the market has huge potential now. According to the market analysis we have done, the total demand for this high-end pure natural food in Donghai should be more than one billion per year. After all, there are too many rich people in Donghai, and everyone pays great attention to health. The demand for this aspect is also high. Our company's goal is to occupy more than 30% of the entire Donghai market, that is, to achieve an annual turnover of more than 300 million in Donghai. We expect that we can achieve this goal in about five years. Our farms and breeding farms are established according to this demand."

"Are you sure you can achieve it?" Ye Lingtian asked again.

"It is certainly possible. As long as we ensure three aspects, we can definitely reach it. The first is quality. This is our foundation. All our vegetables and meats are subject to responsibility slicing and responsible tracking mechanisms. Moreover, from our farms and farms to our stores, we have to go through three inspections in total. We have to conduct one inspection before selection, and once when leaving the factory. Then, when we are in the warehouse in Donghai, we have to conduct the most stringent inspection, which can basically completely eliminate the emergence of problematic products. Moreover, our products, whether vegetables or meat, are completely monitored and video-based. In other words, we have monitoring records for everything our keepers and technicians do in our product production process. The breeders and technicians must strictly record each breeding process. We also have a special supervision department responsible for supervision. It can be said that our complete system can completely ensure the quality of our products."

"The second is service. Similarly, we have strict regulations and supervision systems for the service attitude of our sales staff and delivery staff. We must ensure that we not only have perfect product quality but also perfect service quality. The third is that we will further increase our publicity efforts and promote our target customers in a targeted manner. Let's put it this way, our product price is five times the price of ordinary similar products, and the four times the price paid by customers. Among them, one double is used for product quality control, and one double is used for our service quality control, which has been used for our scientific breeding.

There is still a double price for our promotion. The profit of our company is actually only the remaining double price of the profits of ordinary commodities. It is almost the same. The profits our company finally gets account for about 20% of the price of our products. In general, this is already rare. In the past two years, we have been investing in the early stages and establishing our system. So far, we have basically established these two things. What we need to do now is to strengthen management, and then continue to slowly expand on the sales side and expand our market." Fang Zhiqiang said.

"What are your long-term goals?"
Chapter completed!
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