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Chapter 80 Sports Industry

On the way back, Fan Wubing and Fan Ting met a young American man.

The tall American boy was carrying a canvas bag and riding a mountain bike. There was a promotional slogan on the back of his clothes, which was displayed in English and Chinese in bilingual displays. Fan Wubing didn't see clearly, but the five ring sign was still very eye-catching.

By the way, I almost forgot about this.

Fan Wubing patted his forehead and laughed loudly. It’s time to hold a summer sports meeting this year, it seems to be in Los Angeles! This is a good opportunity, so I have to study it carefully!

"What are you thinking about again?" As soon as Fan Ting saw Fan Wubing's action, she immediately knew that he was going to do something new, so she asked.

"It's going to be the Olympics!" Fan Wubing said happily.

"Olympics? What does it have to do with us?" Fan Ting asked in confusion.

"Of course it has something to do, and it's a big deal!" Fan Wubing replied confidently.

Fan Ting is a college student after all, and there are records about the Olympics in the history books she usually learns. However, since the Olympics have not been involved in the participation of New Chinese athletes, ordinary people in China have learned a lot of knowledge about it. Many people don’t know what these five rings are for. Their images are easily reminiscent of the circus fighting circle.

The Olympics are a money-spending business and require a lot of money to support.

The Munich Olympics in 1972 cost $1 billion, the Montreal Olympics in 1976 cost $2 billion, and the Moscow Olympics in 1980 cost $9 billion.

The Los Angeles Olympics, which will be held this summer, is the first private sports meeting since the founding of the 1896 Olympics. It has no government subsidies and cannot increase taxpayers' burden. In addition, US law prohibits the issuance of lottery tickets, so all funds must be raised on their own.

To this end, the Americans entered into a funding agreement with the enterprise group to sell television broadcast rights and competition tickets, reduce various expenses, make full use of existing facilities, try not to build sports venues, do not build new Olympic villages, rent two university dormitories in California for athletes and officials to stay, and recruit volunteers to work for the conference.

In this way, the government not only does not need to pay high expenses for this, but can even gain great benefits from it.

Starting from this Olympic Games, the Olympic bidding activities will become popular. It can be said that the Los Angeles Olympics has provided everyone with a new idea. It turns out that holding such large-scale events can also make money!

Of course, there are many people scolding. What makes sports people the most shameful is that the commercial color of this Olympic Games is too strong, especially in the torch relay in the United States. Participants have to pay 3,000 US dollars for every mile run. This is simply a blatant blasphemy to the Olympic spirit!

"I remember, it seems that Jianlibao Beverage has made a name for itself in this Olympics! This sports industry is very good! And the clothing problem also needs to be solved. If you can take down the Olympics clothing business, it will be a great stimulation for your own clothing factory!" Fan Wubing's mind immediately became flexible when he thought of this problem.

The clothing problem is easy to solve, it is just tailor-made. At most, it is enough to use some domestic high-end fabrics. The main thing now is not to make money by relying on this, but to gain a good reputation! With popularity and reputation, you can get recognition from users and get national policy preferences. Isn’t your future business still bright?

However, another pillar industry of the Olympics, the issue of sports drinks, is worth pondering.

It seems that I need to go to Guangdong to check out whether the Jianlibao has been created and whether the production line for canned beverages is ready-made? If I want to invest and build a production line for temporary production line by myself, it is estimated that the time will be too late, and all the numbers need to be coordinated completely.

After Fan Wubing returned to the hotel, he immediately went to find Lao Chen from CCTV and asked him for various information about the Olympics.

"What are you doing for these things?" Old Chen couldn't help but feel a little surprised.

"I want to be a sponsor of the Olympic Games for a while, at least we can solve the clothing problem of our athletes! You also know that this is the first time our sports delegation in New China participated in the Olympics, which is of great significance. If we can make some contributions to this matter, wouldn't we be glorious?" Fan Wubing replied with a smile.

"I know you are making small appliances, and you heard your dad say that you have built a pig farm. Do you even have clothes?" Old Chen was a little surprised and couldn't help asking.

Fan Wubing nodded and responded, "Yes! We have a clothing company, mainly for export projects, and there will be no problem in sports clothing series. Besides, we are willing to provide it to the Chinese delegation for free!"

"Free?" Old Chen scratched his head, thought for a while and replied, "I can ask you about this matter. I heard that the delegation's funds are not relaxed. If you are really willing, you might as well cover this fee!"

"You really think I am a rich man!" Fan Wubing smiled bitterly, "I have worked hard to make money! Now that I can think about doing something for the country, it is already a gratifying result of my parents' education. There are too many lost transactions, so I can't do it. Even if I want, I have to support so many big and small holes in my company first!"

"The richer the person, the more he likes to be petty." Old Chen curled his lips.

Fan Wubing immediately stopped doing it, "You are so sorry for saying this, right?"

"I didn't say this first, it was Mr. Lu Xun." Old Chen raised his head and said.

Having said that, Lao Chen still worked very hard to help Fan Wubing collect information about the Chinese delegation's participation in the Olympics. CCTV is worthy of the title of the largest official media in China. All of these things are needed, so Lao Chen simply borrowed all the things that were not involved in confidentiality and gave them to Fan Wubing for viewing.

During this period, the management of some commercial information was not strict. If it was put in the next few decades, these things could be sold for money. Old Chen gave them to Fan Wubing for free, and no one would do it.

What made Fan Wubing overjoyed was that he did not find any news about Jianlibao, which means that this filling orange drink has not yet been released, and the beverages used in various sports fields in the Chinese sports industry are also diverse, but none of them are filled products like Coca-Cola.

However, Fan Wubing also found out that Pepsi Cola has a factory in Guangdong. Before he had no time to build a filling beverage production line, he could use the other party's production line to produce OEM.

Regarding the sponsorship of clothing, it was much smoother, because there was still half a year before the Olympics officially began. The State Sports Commission did not clarify what clothes the Chinese delegation must wear to enter the venue at that time, and sportswear only required to choose a manufacturer with guaranteed quality.

Through Lao Chen's help, Fan Wubing contacted the people from the Sports Commission and explained the matter he was willing to sponsor. The people from the Sports Commission were originally a little unsure, but when Fan Wubing hinted that his clothing factory was affiliated with the National Defense Science and Technology Commission, things were much easier to do, and comrades could talk about anything.

According to the type of contestants in the Chinese delegation, Fan Wubing designed several different sportswear for them, and indicated what kind of materials should be selected. He should pay attention to what kind of movements will be encountered in various sports and what uniqueness should be found in the design of the clothing.

After seeing Fan Wubing's design description, the people from the Sports Commission were very happy. They believed that such a design was undoubtedly very forward-looking and targeted compared to the same domestic sportswear. In principle, they agreed to adopt the sportswear sponsorship plan proposed by Fan Wubing. The formal cooperation agreement can only be decided after the sample is released.

In fact, although Fan Wubing has some understanding of sportswear, he is not proficient. The reason why he noticed many details is simply because he watched the schedule of the Beijing Olympics throughout the whole process and had a deep impression of the Chinese team's clothing. Now he has just taken it out in advance to learn from it.

But when Fan Wubing urgently sent his design patterns back to the clothing factory, the two masters were really busy for a while. This was a custom-made clothing for the national team! And they were wearing it when they went to the United States to participate in the Olympics! The two masters have been tailoring for most of their lives, but they never expected that they would have such great honor now!

It can be imagined that when Chinese athletes appeared on the podium in a foreign country, the clothes they wore were officially from the tailor of our Versace Clothing Co., Ltd., or from me, Master Feng and Master Cheng, they would not be envious of those peers!

"These clothes are the focus of our work for the past six months!" Master Feng said sternly to the apprentices, "It is related to the honor of us Chinese. Everyone must be very energetic! If you do it, don't wait until I say to you, you can put your head into the toilet by yourself!"

A hundred or ten people in the factory immediately entered the vigorous sports clothing production boom, from custom raw materials, size comparison, pattern, fabric patterns, cutting, sewing, icon sewing, etc., all of them were unfolding in an orderly manner.
Chapter completed!
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