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As the chief film expert of Imperial Theater on the West Coast, Josman naturally would not miss such a super masterpiece with a production cost of $100 million. Moreover, this is the work of Duke Rosenberg, who has triggered the summer season twice in a row. He still remembers the preview of "Brave the Deadly Island" last year, and the subsequent box office figures did not disappoint Emperor Entertainment Group.

The explosion of fire lights on the screen again. In the deafening sound effects, Josman himself seemed to be blown into the sky by the explosion. The explosion of fire was as gorgeous as the fireworks of the sun, making people unable to help but integrate into the joy brought by defeating the evil aliens. The feeling of comfort in his heart bursts out like the most beautiful colors.

The film has come to an end, and Josman gradually calms down and quickly makes the most basic judgment on the film.

The plot of this film is not outstanding. The alien invasion of the earth is just a very old story in Hollywood. The plots made of personal heroism have long been rendered fading by Hollywood.

However, Josman still gave a+ commercial evaluation in his heart, because the film has obvious shortcomings but more selling points!

First of all, the choice of actors. Duke Rosenberg obviously took careful consideration. Among them, the most important and outstanding characters were white, Jewish, Latino and African. These are the largest and most influential ethnic groups in North America. They played a huge and even critical role when defeating aliens in the film. Not only can they please the traditional white audience, but they will inevitably attract audiences from other ethnic groups!

Second, the scenes, the film's big scenes are endless. Only the big screen in the theater can experience the best visual effects. The special effects presented are realistic and adrenaline-stimulating explosion scenes one after another. It feels that the most praised "Jurassic Park" has no better special effects than "Day".

Next is the plot. The plot is indeed average, but it has the most critical element of a successful summer film - simple enough - "Day" has a clichéd theme, but it has a clear main line. It brings the audience into the crisis atmosphere of the end of the earth at the beginning, straight to the point without any delay.

Another key point is that "Sun" can be understood without using your brain, and does not pay attention to anything such as art. It is a typical entertainment blockbuster that can be enjoyed by visual and auditory. Although the ending of the film is as happy as all Hollywood blockbusters, who does not want to see world peace, lovers finally get married, and justice overcomes evil?

The audience who enters the theater during the summer season is here to be happy. The first thing you want to sell a big movie during this period is to make the audience happy!

As a person who is directly involved in the theater market, Josman is very clear that most viewers spend money to buy entertainment when they enter the cinema, and "Day" does not lack entertainment effects. It even does it very well.

This is definitely a video that Emperor Cinema will focus on in early July!

Not only Josman made this judgment, but also Lynch, the representative of Amg Cinemas. He also believes that "Day" is very consistent with the audience's taste during the summer season.

For theaters, what is a good movie?

Is a good movie with a professional score of more than eight points? Is a good movie that reflects social reality? Is a good movie that thinks about human nature and humanistic care? Is a good movie that makes people unable to turn their minds? Is a good movie that scares people at the end? Is a good movie that makes people unable to sleep in the middle of the night? Is a good movie that speculates the director's techniques and intentions?

How should movies be classified?

Smart movies, skilled movies and smart movies? Commercial movies, inspirational movies, art movies or productions?

In fact, in the eyes of theaters, these are not complicated. For example, Lynch’s view, there are only two types of movies - blockbuster movies and non-cast movies!

The former is the welcome target for theaters, while the latter is the object that theaters hate. And "Day" obviously has many elements of the former.

"Day is a skilled film." Lynch concluded in his mind, "Duke Rosenberg matured very quickly. He also had a very good grasp of the market, and seemed to have a special understanding of the mentality of mainstream audiences."

Director Duke Rosenberg is very smart. He doesn't want to discuss life philosophy with the audience in the film like other famous directors. He still produces his best standard explosive commercial film.

Perhaps in the eyes of film critics, commercial films have no soul or connotation, and are all despised beings, but in Lynch's view, commercial films must have the qualities of commercial films.

"Sun" is definitely the best among the commercial films he has watched in recent years, and is even far more than "Breaking into the Deadly Island" that he watched during the preview last year.

Without talking about dazzling stunts, other selling points are also extremely clear.

Let’s talk about another element that affects the narrative rhythm of the audience’s movies. The connection and transformation of the plot of "Day", Zhang Youchi’s rhythm control, and the shaping of characters and group portraits, are all done very well.

What is particularly commendable is the character creation in the movie. In the two and a half hours of the movie, almost every character who appears has a distinct and vivid personality.

An environmentalist information expert who loves to be sick, his career strong woman ex-wife, his long-winded father, a hippie-style black pilot, his cheerful and capable stripper girlfriend, a typical positive character with both kindness and courage, a president who is too tall, but caters to the needs of the film. Incompetent and confused, he finally became a heroic pesticide sprayer, a nervous alien research expert, and even the rigorous young colonel with almost no lines, all of them left an impression on him.

Don't say that this is easy to do, Lynch remembers it very clearly that many award-winning films known for their rigor and art are difficult to do in shaping characters. The characters in those films are always full of ravings and ignorance, and push the plot and characters forward in a way that talks nonsense.

Not to mention that this kind of film lacks humanistic care, human depth, etc., these are meaningless to theaters. Moreover, in Lynch's impression, most of them boast about humanistic care. The films that outline the characters' standards and skills seem artificial and clumsy.

It is natural that such a video cannot get a high box office!

In contrast, "Day"'s skill in plots and techniques fully reflects director Duke Rosenberg's respect for the market and audience.

"Duke Rosenberg is obviously very clear." Lynch whispered to himself, "Before making a story great and profound, you must at least know how to tell it well and tell a story well."

The young director cleverly told a simple but interesting story, created several characters with distinct personalities and very likable, and combined with gorgeous special effects, the film looks very interesting.

It is this kind of video that can bring benefits to theaters!

Compared to the theater experts who were sitting in the front row, Hill, who was fortunate to participate in the trial, was just an ordinary movie fan. As a young man who received standard American education, what he cares most about is whether the film is good and whether it will feel very pleasant!

Not only did "Sun" not disappoint him, it also greatly exceeded expectations.

Yes, the plot looks ordinary and old-fashioned, but the picture is absolutely first-class! The effect of watching it in the cinema is absolutely shocking!

The spectacular spaceship amazes him. The devastating beam of light it suddenly emits instantly destroyed major cities across the United States, the White House, the Capitol, the Golden Gate Bridge, the Empire State Building and the Statue of Liberty, all fell into the flames of the explosion, and even made him feel creepy for a time. Fortunately, the human counterattack created a spirited battle of the century!

There is also the "Great Americanism" reflected in the film. The theme of the United States leading the world to victory is also very in line with his appetite.

"This is definitely a masterpiece of summer leisure and entertainment!" Hill said to his friends around him, "Duke Rosenberg's masterpiece is dazzling, and finally the scene of the US president leading the whole world to fight against alien invaders is so cool!"

Want to watch the most gorgeous and exciting films of aliens attacking the earth? "Sun" is well deserved!

This is what Hill said to his family and friends after he was about to go home.

Big scenes, big productions, big themes, big theaters and preview audiences have given high evaluations. Even if the specific statistics of the preview will be concluded later, observers scattered across the theater of Warner Bros. and Twentieth Century Fox have confirmed this from the words and deeds of these people.

When the subtitles fell, applause came like a tide. Duke slowly stood up and slapped his palm hard. There are too many factors that will affect whether the film can be super popular. No one can guarantee that even if he made the special effects much better than the one before, it would not be guaranteed.

The only thing Duke can confirm is that the video will never fail. Even if it is not a super big sale, the cost recovery problem should not be big.

"Congratulations, Duke."

Twentieth Century Fox's ceo Townsend Rossman came first and hugged Duke directly, "The very wonderful video is even better than I thought!"

“We have more confidence!”

The applause lasted for a long time, and Jeff Robinoff sighed, "You will become the darling of the audience!"

"Thank you, thank you..."

Faced with these people who came to congratulate, Duke could only thank him one by one.

"Director Rosenberg..."

Just as the applause gradually faded, Duke saw Josman from the Imperial Cinema come over, and the other party said directly, "Sun is a movie with all the hottest elements of the summer season. I will highly recommend it to the company!"

"Thanks!"

He held it in his hand that Duke didn't have much surprise. The income of these film-watching experts was proportional to the box office of the recommended film...

After a few more greetings with Lynch of Amg, Duke walked out with the people around him, and there was a media event behind him.

Representatives of theater companies such as Lynch and Josman were with the producers to wait for the statistical results of the trial so that they could provide feedback to theaters as soon as possible. (To be continued)
Chapter completed!