Hal had just arrived at the company, and before his butt was even hot, he received a call from Cambot.
Hal was quite surprised to receive a call from Canbot at this time, because he knew that Canbot was currently in China and must be busy with the Deep Space Annual Conference.
As a strategic partner of Deep Space Company, Little Bear Bookstore also received an invitation from Deep Space Company for this annual meeting. Hal, who has been promoted to the sales department director, will attend the Deep Space Annual Meeting as a representative of Little Bear Bookstore, but he will have to wait until next year.
Arrive in Jinling the day before the meeting officially starts.
"Cambot, why are you calling me now?"
"I told you about the Starry Sky Card before, do you still remember?"
Hal nodded and said, "Of course, that is a very great plan, and I am very impressed. I also told you that our bookstore has always been interested in Star Cards."
Little Bear Bookstore has been thinking about the Starry Sky Card for more than a day or two. Last year, their company's senior management tried the Starry Sky Card in Jinling and became obsessed with it, and submitted a feasibility study report to the board of directors for this card.
The executive believes that as long as Deep Space is willing to invest, Star Card will develop better in the United States.
Once Deep Space wants to promote the Star Card in the United States, Little Bear Bookstore must seize the opportunity and cooperate with Deep Space as soon as possible.
"That's right, our company is preparing to fully promote Star Card in Europe and the United States in half a month."
Cambot's words made Hal's jaw drop. "Cambot, did I hear you correctly? You mean, half a month?"
"Hal, there is nothing wrong with your ears. It is indeed half a month old."
"Isn't this... a bit too hasty? As far as I know, if you want to promote Star Card, you must first set up a points revenue and expenditure system in each bookstore. How many bookstores can your people install in half a month?
This system?”
Because of the attention from the upper management, Hal also had some research on the operation of Star Card, so he knew that half a month was too hasty.
"The time is indeed a bit urgent, but setting up the system is not troublesome. Under normal circumstances, ten to thirty stores can be set up in a day."
"In this case, up to 450 bookstores can be set up in half a month. Our company has a total of 160 bookstores, and they can all be set up. However, 450 bookstores are a bit small for your plan.
Already?"
"I'm talking about normal conditions, but now it's obviously not normal. We will speed up and strive to complete the system setup of a thousand bookstores or other stores before the Star Card is officially launched. We hope that these thousand stores can cover as many people as possible.
We are calling you because we want your company to cooperate with us."
Hal nodded very simply: "No problem, we will do our best to cooperate with your action this time. At the same time, I suggest that setting up the system should start with stores with relatively large customer flow in big cities. I will add the stores in our bookstores to
A data distribution list will be sent to you to facilitate your planning."
"Thank you very much. The Little Bear Bookstore next to Manhattan will be used as the flagship store. Please contact us as soon as possible and I will arrange for someone to go to the store to set up the system tomorrow."
Hal was not surprised at all by what Cambot said.
Although the bookstore located next to Manhattan is not the largest bookstore in their company, it is definitely the bookstore with the largest customer flow.
In the early days, due to its geographical advantage, the customer flow of this Little Bear Bookstore was very good. Later, because of its connection with the YU Association, its development became better and better. Later, Yu Dong and the others went there several times, which directly made this Little Bear Bookstore popular.
.
Nowadays, when talking about Little Bear Bookstore, the first thing many people think of is this store in Manhattan.
"Okay, I'll make arrangements now."
Hal agreed immediately. Although according to the procedure, he needed to report the matter to the board of directors first, he knew clearly that there could be no accidents in this matter. The leadership had already been waiting for the deep space star card.
There are many things that need to be discussed later, such as points redemption discounts, fund settlement cycles, etc., but those are all things later, let’s get the bookstore in Manhattan settled first.
…
Only when there is a real battle can we see the tactical literacy of soldiers.
Deep space at this time is no different from fighting.
While I was busy with the annual meeting activities, I also urgently started the full launch of Dongdong in the United States and the promotion of Star Card.
These few things are squeezed together, but the deep space machine is still running smoothly without any chaos.
In just two days, Shen Kong Company finalized the establishment of a points revenue and payment system for more than 400 stores, and has completed on-site implementation in 20 stores.
As of the official start day of the annual meeting, more than 120 stores across the United States have set up the Deep Space Points revenue and expenditure system, 90% of which are bookstores, and the other 10% are video stores.
, game stores and some online clubs.
The reason why bookstores account for such a large proportion is because things are urgent. After the raid is over, the proportion of bookstores will drop and the types of stores will become more diverse.
Blizzard has fully launched the docking project between Battle.net and Deep Space. Because the project is relatively large and the security requirements are relatively high, Deep Space China and Deep Space America have simultaneously transferred more than 30 senior programmers to work with Blizzard.
employees formed a large project team.
But even so, it will take at least a month for the project to be officially launched.
When they learned that it would take at least a month for the project to go online, Jimmy and Yu Dong were a little disappointed, but this didn't bother them because the lottery itself was divided into several waves. When the Star Cards for the first wave of draws were distributed to netizens
, already more than twenty days later.
The busyness of other lines has no impact on the excitement of Deep Space at all. As the first annual meeting to be broadcast live on global video, this year's Deep Space Annual Meeting has obviously received much more attention than in previous years.
Last year, ABC approached Deep Space and wanted to buy the live broadcast rights to the Deep Space Annual Conference.
This chapter is not over yet, please click on the next page to continue reading! ABC, which has just renewed its contract with the Academy of Motion Picture Arts and Sciences for the live broadcast rights of the Oscars, obviously has greater ambitions and wants to also win the live broadcast rights of the Deep Space Annual Conference to fill the gap.
The break before the Oscars.
The lineup of the Deep Space Annual Conference is not much worse than that of the Oscars, so it has long attracted the attention of ABC.
The most important thing is that after Tribe came out, the attention of the Deep Space Annual Conference on the European and American networks was far from what it was compared to the previous conferences.
Today, Deep Space Tribe has 27 million active users around the world, and this number is still rising from two to four million per month.
ABC has long wanted to have some connection between their TV station and the Internet, and their owner, Disney, was mediating, so they contacted Deep Space last year, but they did not officially discuss live broadcast until the second half of this year.
Their negotiations were not smooth at first, and ABC could not give Deep Space a fee that satisfied it.
In the first offer, ABC hopes to sign a five-year contract with Deep Space and pay a total of US$40 million in live broadcast fees to Deep Space in one go.
Calculated, this is equal to eight million US dollars per year.
Deep Space Company is definitely not willing to do it at this price. After all, the fees for these five years are only worth what ABC pays the Academy of Motion Picture Arts and Sciences for one year, and ABC also hopes to obtain the live broadcast rights one week before the annual meeting.
After hearing their offer, Deep Space Company directly rejected it and opened its mouth. The five-year contract allowed ABC to pay them a total of 250 million U.S. dollars in live broadcast fees. On average, it is 50 million U.S. dollars per year, which is more than the Oscar broadcast.
The cost is much higher.
One party was asking for a high price, and the other was paying back the money. It took two full months before the two parties reached an agreement.
ABC gave up the live broadcast rights of the previous few days and only acquired the live broadcast rights of the official annual meeting for a period of three years, totaling 40 million US dollars, an average of more than 13 million US dollars per year.
This sounds like it's not much higher than ABC's original bid, and it's also a huge gap from Deep Space's original asking price.
But in addition, ABC paid an additional 13 million to Deep Space Company to buy Deep Space Tribe's one-month advertising space. Before the Deep Space Annual Conference began, Deep Space Tribe began to promote that ABC had purchased Deep Space Year.
Live broadcast rights of the meeting.
Originally, ABC proposed to use 27 million to directly obtain the broadcast rights, and never thought of buying advertising space for Deep Space Tribe.
From ABC's point of view, the Deep Space Tribe belongs to the Deep Space Company, and the Deep Space Annual Conference also belongs to the Deep Space Company. Doesn't Deep Space Company still promote its own annual conference? Of course, it is impossible for them to spend money on advertising in the Deep Space Tribe.
.
It was Jimmy who proposed to split the money into two parts, one part as the cost of purchasing broadcast rights, and the other part as advertising fees.
For ABC, there was not much difference between the two methods. The second method could save hundreds of thousands, so it agreed without much thought.
Of course, ABC was not at a loss in this business. After Deep Space received 53 million, nothing was saved. All of it was invested in the Deep Space Tribe to optimize the system, expand users, and at the same time promote the ABC live broadcast.
In other words, although ABC only bought advertising space for a month, Deep Space Company started promoting them months in advance.
At the same time as Deep Space was promoting, ABC began to sell advertising space for the Deep Space Annual Conference.
Perhaps because they feel that advertising space at the Deep Space Annual Conference may not be so easy to sell, ABC’s price for a thirty-second ad in the live broadcast is US$650,000, which is US$350,000 lower than the thirty-second ad in the Oscars live broadcast.
But what ABC didn't expect was that not long after the advertising space was released, all 60 ads were sold.
ABC regretted that it sold out so quickly. If they knew it was selling so well, they should have increased the advertising cost by another ten to two hundred thousand dollars, or even raised it to the same level as the Oscars live broadcast.
But even so, they still earned close to 40 million US dollars through advertising.
The reason why the advertisement can be sold so fast is of course inseparable from the Deep Space Tribe. Ever since the Deep Space Tribe began to promote ABC's live broadcast, the popularity of ABC's live broadcast has remained high.
Especially a few days before the official start of the annual meeting, a large number of "tribal pigs" shared their experiences of visiting the deep space park on the Internet to warm up for the live broadcast.
…
Los Angeles, Catfish Station Bar, 9 p.m.
The noisy bar was filled with smoke. The bar owner, Harry, was supporting the guests who were entering the bar, while turning his head to look at the TV hanging above the counter.
Catfish Station is not a well-known large bar. Here, apart from the cheap ordinary drinks, there are just a bunch of rough old men.
A long time ago, basically all the people who came here were black, including the waiters.
But since Matthew McConaughey became a big star, this bar has become slightly famous in the neighborhood. More and more people will come to the bar to order a glass of wine and listen to the boss Harry talking about big stars.
Fun fact that Matthew McConaughey used to work as a waiter here.
The stories in Harry's mouth always come one after another, as if there is no end to them, and the stories he tells are different every time, as if Matthew McConaughey has been here not for a few months, but for decades.
Because Harry's story is so good, people don't even want to believe that those inspirational stories are fake.
"Harry, when will Matthew show up tonight?" A bald middle-aged man opened a bottle of beer and asked Harry with a smile.
Harry responded with a smile while serving drinks to the guests in front of him, "Matthew told me that he would appear in the back seat, you understand."
Upon hearing Harry's words, the patrons in the bar cheered.
"Harry, did Matthew really tell you?"
"Of course!" Harry looked very unconvinced when faced with the doubt, "I can even tell you that he will walk on the red carpet in the second to last...or the third to last."
"Who is the last one?" someone asked.
"Of course YU!" replied another.
This answer has been supported by many people. As the biggest star in the deep space department meets the shareholders, Yu Dong should be the last one to walk on the red carpet.
"But the ceremony was too late. It was already past one o'clock in the morning by the time the ceremony ended," someone complained.
"Just be satisfied. I heard that in order to take care of the American audience, Deep Space has deliberately moved the red carpet time a little earlier, otherwise it would have been even later. And don't forget, we will be several hours late in New York."
"That's true."
Thinking that it was already twelve o'clock in New York, the guests in the bar felt much better.
"Did you hear that?"
When the red carpet on TV was about to start, someone suddenly said something mysterious.
When many people turned their attention to this person, he continued with satisfaction: "I heard that Deep Space Company will announce a major news at this year's Deep Space Annual Conference."
"What big news? Is YU going to participate in the US election?"
This joke didn't make anyone else laugh. The person before curled his lips and continued, "I heard it has something to do with Dong Dong."
Someone said disdainfully: "Isn't it just that Dongdong is going to be fully launched? Someone in the tribe has already spread it. What kind of big news is this?"
"That's not it." The man shook his head.
"what is that?"
"Of course I don't know. If I knew, would I still be sitting here drinking with you?"
"cut!"
Chapter completed!