Chapter 878
The area where the Gun Corps Construction Group is located is centered on the Gun Corps headquarters and began to expand in a circular shape around a year ago. Within a year, a small city was formed, attracting a large number of service industries.
The second-level and third-level companies and subsidiaries of the group belonging to the group are gradually relocating here. Basically, except for the water conservancy and hydropower companies retaining three-story office buildings in Dingfeng Square and the independent station of Guosheng Group, other companies will be concentrated in this area.
The city government has officially named it the construction base. As the sixth industrial section of Nangang area after the petrochemical base of the Automobile Industrial Zone, the Red Marine Industrial Park Aviation Industrial Zone, the Automobile Industrial Zone, the focus is on the field of industrial services.
Of course, as another independent group company under the group, the Ocean Tourism Development Group is located in the three districts opposite the headquarters, and the scale is the largest among so many companies.
Li Mai came to the Ocean Tourism Development Group that day and convened a discussion meeting with senior management. The meeting had only one topic: about the development and growth of the Yacht Club.
The Yacht Club was the core part of all the assets of Nankai Company acquired Nangang Yacht Club, and it was also the highest premium part. Regarding the question of whether it is necessary to develop and strengthen the Yacht Club, we have conducted many market research and demonstrations before, and we have held many meetings. In this regard, the opinions are unified. The basic premise is very solid.
After Wei Jing spoke very specifically for half an hour, Li Mai began to say that he spoke in detail, so that executives realized that the big boss attached great importance to the development of the yacht club.
Currently, there are more than 30 yacht clubs in Nangang, but less than one-third of the docks have them. More people rent passenger ship docks, or just a few docks are used together. Docks are scarce resources, and the city government has already issued regulations that no new passenger and cargo docks will be built within the harbor. In other words, unless it is necessary for national defense, the number of docks in the harbor will not change in a short period of time.
After drinking a sip of tea, he continued that in the early days of Nankai Company's establishment, it basically relied on the profits of the yacht club to support daily expenses. The improvement of living standards made more people willing to pay more money to enjoy high-end leisure methods such as yacht trips. I would like to repeat the conclusions you have drawn from your previous market research in Nangang and surrounding areas that the yacht tourism market will become increasingly large, and there are very few popular yacht service companies.
This is the opportunity. Li Mai raised a finger and we want to build two brands. Note that it is the brand. First, high-end yacht service, the original yacht will have a good foundation. On this basis, we will find ways to target high-income people, including customers with the ability to buy yachts. Second, Volkswagen yacht service, create a mass yacht service brand with cost-effective advantages, and provide differentiated services to the broader public. High and low brands.
Some people may say that based on the current situation, mass yacht services are not practical and the cost is too high. My task is to balance the profit and loss of mass yacht services, which is the greatest benefit. We should look at it longer-term and experience the low-end customers of yacht leisure services on a large basis, which is the stable high-end customers in the future.
Li Mai glanced at everyone and said that the development bottleneck that yachts will encounter, Mr. Wei has reported to me, and it is the problem of the dock. Today, we have convened everyone for this meeting, one is discussion, two is layout, and three is to solve the problem. We only have Pier No. 7 in our hands. Although it is the largest yacht berthing area, there is basically no greater room for development.
Therefore, I decided to transfer high-end yacht services to the five-star shipbuilding side. When building a new five-star shipyard, enough shoreline has been reserved, and it has been approved by the city government to build a new yacht marina and a larger and more luxurious yacht base. There is an area outside the harbor, and the city government currently has no restrictions on the marina, so you can let it go.
After saying that, Li Mai looked at Wei Jing.
Wei Jing nodded, glanced at everyone, and said, the second question. The company has commissioned the five-star shipbuilding design institute to design a variety of yachts. The problem now is that we have to place an order. Should we place an order in batches, or place an order at one time? Because the yacht itself has the function of yacht sales, we are agents selling five-star shipbuilding brands, or should we hold the yacht brand in our hands.
After saying that, her eyes fell on Li Mai's face. In fact, it was better to say that it was Wei Jing and the company's executives, collectively like Li Mai, who asked for instructions and policies.
The second issue that Wei Jing just mentioned is more sensitive. Five-star shipbuilding was separated from the original Nankai Company and integrated it into an independent company with other relevant units of the group. In other words, as the CEO of Ocean Tourism Development Group Co., Ltd., Wei Jing had no need to consider five-star shipbuilding. Whatever is beneficial to marine tourism development is what she does.
Take the yacht brand as an example. Five-star shipbuilding is the developer, and the assistance of marine tourism development is indispensable in the process. After all, marine tourism development knows the best what kind of yachts are most suitable for the market, but to be fair, the yacht brand should be owned by five-star shipbuilding.
However, when Wei Jing asked this question just now, she expressed her true intentions very clearly and strongly. She wanted to take the yacht brand in her hands and make five-star shipbuilding an OEM factory.
As for whether marine tourism development has the ability to design yachts, this problem is very easy to solve. As long as Li Mai agrees, it is very simple to pull out some designers from the five-star shipbuilding.
Li Mai naturally saw through Wei Jing's thoughts at a glance, smiled and said that the reason why five-star shipbuilding was separated was that he had a specialty in marine tourism development, so he focused on marine tourism development, developed yachts and designed yachts, and the shipyard was more professional.
Although I knew that Li Mai was unlikely to agree, Wei Jing could not help but feel a little disappointed. After all, it is definitely a very beneficial thing for Ocean Tourism Development Group Co., Ltd. to develop a well-known yacht brand.
Obviously, Li Mai was sitting in his position and considered more comprehensively. Wei Jing could ignore the feelings of five-star shipbuilding, but Li Mai had to balance the interests of all parties. In fact, what he, as the chairman of the board, had to do is these tasks.
Li Mai made a decision: I won’t discuss this issue anymore. As for the order issue, Mr. Wei, you agreed with the Five-Star Shipbuilding themselves, so I won’t interfere.
Understood.
Chapter completed!