Sony's explanation cannot be said to be a slander.:.../

First of all, except Sony itself, no one knows why they set up a new hardware development team.

It is not necessarily the development of P3. Maybe Sony has any new hardware to develop, such as handheld consoles, which is very likely. Sony has also passed on before. They will not give up the handheld console market, but there are more important things to do. Now is not the time for them to enter the handheld console market.

Now that ps2 has been launched, everything has entered the market.

So isn't it time to enter the handheld console at this time? As long as Sony doesn't admit it, no matter how others guess, they can only guess.

Moreover, when Sony finally defended himself, he used Mars Entertainment as a hardware manufacturer. As a hardware manufacturer, the price of accessories is actually similar. After all, they are assembled using accessories provided by third-party manufacturers.

So, when you see the function of DreamWave 3, Sony people will know how much the approximate cost of this machine is. Yes, Jester said at the press conference that DreamWave 3 is indeed much stronger than P.2, but the problem is also that the price will definitely be higher. If you release it one year later, the price will not be outrageous, but there is still a difference of fifty dollars.

The Wizard Dollar is sometimes fatal.

For example, the competitiveness of US$199 and US$249 is different, and the competitiveness of US$299 and US$349 is also completely different.

The public price of Sega's Saturn and Sony's Ps2 is $299.

This price is actually the highest among previous game consoles. The previous two consoles were from $199 to $249, which increased directly to $299 this time.

Of course, there are R&D costs in it, and there is room for price reduction in the future.

However, the price of $249 is really not expensive. After about three to four years, with the decrease in production capacity, efficiency and accessories prices, the price of the host may drop from $249 to around $200. Generally speaking, there will be a second or even third price cut in this host, but the price reduction will not be as high as the first time.

But it will be a few years later to be able to reduce it to $200.

At the beginning, even a game console dealer that does not rely on the console profits would not be able to use this price to take out the host.

As soon as the screen effect of DreamWave 3 came out, Sony and Sega executives immediately asked their game designers and hardware designers whether their consoles could achieve this effect.

The answer is obvious.

But immediately, these engineers and the company's senior executives calculated that the price of DreamWave 3 must be higher than their host, almost fifty dollars higher, otherwise Mars Entertainment would not be able to withstand the loss of losing money to sell hosts.

Moreover, Jester is a firm person who never loses money to sell hosts.

This time, Dream Wave 3 was announced, and it can be said that everything was comprehensive, from the appearance of the console, to the controller, and even to the game demonstration.

But there is only one thing that seems to be that Mars Entertainment has forgotten and has not announced it to the public. And this thing is almost the most important thing for a host, that is the price.

For players, the performance of the host is excellent and the games on the host are fun. Of course, these are all major factors that can affect their purchase of the host, but the price of the host is particularly important, and even the most important for most players.

Sony didn't see this back then.

The ps3 developed by Ken Kutaraki took great effort to develop, which had a powerful function. When they announced the price of more than $500 at the press conference of the e3 exhibition.

Everyone in the Microsoft X-wave X in the background immediately cried with joy.

Because the moment they knew that Sony decided on this price, they won because their console was $200 cheaper than Sony's console! Does ps3 have the advantage of $200 compared to x-wave x360? Of course there is no one.

However, after the advent of ps3's functions, many players said that their potential has not been tapped.

Especially Sony's first party, Naughty Dog, also the leader in Sony console function mining, also recognizes this, but the game of ps3 is really too difficult to develop. Although they know that ps3 still has potential, it is not worth the effort to tap its potential, and the time and energy it takes to dig out.

Jester knew this.

However, he believes that the price of fifty dollars will not make players generate, and the things we buy are worthless.

Instead, they will make them come true, and we spend more money and buy better things.

The reason why ps3 was hit by x-wave x360 at the beginning was because in addition to the excessive pricing at the beginning and Sony itself overestimated the influence of ps2, there is also that at the beginning, no companies in ps3 could master how to develop games on this console, or even Naughty Dog. Look at the Shenhai 1 he developed in the early stage of ps3 and the Shenhai 3 they developed in the late stage of ps3, which can be seen in the US Doomsday.

The early and late stages of this console are almost equivalent to two completely different consoles for a gaming company.

There is no excellent game pressure lineup, and the price is so much more expensive.

If you don’t lose in the early stage of ps3, it’s unreasonable.

This is purely done by Sony itself, and Microsoft's success in the x-wave x360 strategy is not unrelated. Just like in the next generation, ps4 and x-wave competition, Sony's first camp is indeed stronger than x-wave, but the problem is that if Microsoft hadn't been killed in front of players at the beginning, then Sony slapped several times in the face one after another.

Then the sales of X-wave will not be that bad at the beginning. In fact, it is just that players are disgusted with Microsoft's behavior towards players.

Of course, the success of ps4 is also inseparable from the strength of ps3 in the later stage.

Let many players who have never bought ps3 choose to buy ps4.

Once Sony's external explanation was explained, it immediately attracted the attention of players. They seemed to be immersed in the shock and excitement of Mars Entertainment's change of the game world again, and forgot the most realistic first thing.

How much does dream wave 3 cost?

After a few days of silence in Mars Entertainment, Jester Li took the initiative to answer this question.

He accepted an exclusive interview with "Game".

The main body is to talk about some of the things about DreamWave 3 and "Haoxia" that he just mentioned at the Cologne Exhibition. Only "Game" can get Jester's interview invitation at this time. After all, this magazine was created by Jester back then. In the industry, "Game" is also a jokingly called the official media of Mars Entertainment by many people.

In fact, the content is about some of the things he talked about in Cologne.

Of course, there are new things, but not many.

The most popular thing is the price issue of DreamWave 3. Since Sony specifically pointed out this issue, players have also paid great attention to it.

DreamWave 3 is indeed stronger than Sega's Saturn and Sony's P2, and the game is even stronger than these two.

But what about the price?

If the price is too high, they are unlikely to buy it.

In the interview with "Game", Jester did not avoid talking about this issue.

"Actually, when talking about this issue, I think it's necessary to talk about why we are developing new hosts first." Jester likes to say a long and long paragraph of nonsense before answering a question, such as it is now.

"How to say, the host is a carrier. The game we developed runs on this carrier. I use an example. You can see the host as a boat, which can hold a ton of goods. The game we developed before was within this meal. This boat can hold it, so naturally there is no need to develop the host. The game we are developing will weigh ten tons. At this time, the boat is obviously unsuitable."

"Our game is a whole, and it is impossible to divide it into ten parts and let ten ships load it. Then we can only develop a new ship that can carry ten tons of cargo."

"Just this time, when our R&D games require more powerful hardware to run, we will develop new consoles. Not only us, but many other manufacturers have this need, including players, and also have this clear demand for new games. The emergence of new consoles is inevitable."

"So, what kind of host to develop is not imagined out of thin air, but is developed based on the game we want to make."

"I think this time "Hao Hero" is a very good example. When I imagined the framework of this game, I went to the hardware development team to discuss it. The reference game we used to develop Dream Wave 3 is "Thor Hammer". At that time, the standard we set at the beginning was the host that could run "Thor Hammer 2".

"We were optimistic about this standard, but as the idea of ​​"Haoxia" emerged, I discussed it with the hardware team and felt that the standard of Dream Wave 3 at the beginning was a bit low, and there was no way to perfectly run my vision of "Haoxia".

"So, we carried out re-host development based on my "Haoxia" based on it."

When he said this, Jester also smiled.

"In fact, I also have privileges. I am afraid that in the world, I can only let a general hardware team develop a general hardware team again based on my game. Now, I think I was indeed willful at the beginning, but if there was another one, I think I would still make the same choice."

"After saying this, it will be much easier to talk about the price."

"The function of our dream wave 3 is much stronger than that of our competitors. This is obvious. At the Cologne Exhibition, we announced our parameters and you can tell just by comparing them."

"Also, we carried out two developments. Although the second development has the foundation for the first time, we still wasted a lot of development costs. For us, this is a very large cost pressure." Jester did not directly talk about the price of Dream Wave 3, but first talked about some of the difficult situations they faced, but looking at his tone, it seems that the price would not be very friendly.

"Of course, players may be disdainful of this. They will say that this is a game company business and has nothing to do with us. We will ask how much DreamWave 3 costs, is it more expensive than P2 and Sega Saturn? If it is expensive, I won't buy it!" Jester smiled, and then changed his voice.

"Yes, I read their discussions online or some game magazines and newspapers before. What makes me feel relieved is that rational players still account for the majority."

"The price of DreamWave 3 is indeed more expensive than P2 and Sega Saturn. This is not something we can stop it, because its performance is much higher than these two consoles. Many people have known before that I have always been a supporter of selling consoles that will never lose money. Many players have also scolded me many times because of this, saying that I am a vampire. However, I firmly believe that compared to the healthy growth of a game company, it is a very dangerous move to forcefully increase the host share by selling consoles by losing money. Here is the example of Nintendo."

"Many people know that Nintendo's previous console was FC, but I'm afraid many people don't know that their first TV game console was another one. I can't remember the specific model. It's basically a very unsuccessful copy of Atari 2600. Then they used the method of selling hosts to lose money. If they want to seize market share, they would have to lose thousands of yen without selling a console."

"Their games have no way to fill in the holes in which they lost money on the console. Because of this, Nintendo almost went bankrupt. If they had gone bankrupt at that time, there might not be FC and those fun games. Although Nintendo and I are rivals, I still have to say something in my heart. Nintendo's games are really fun. I was also a fan of Donkey Kong."

"We have discussed the price issue many times internally. We only confirmed the final price yesterday. It was not that I deliberately did not announce it at the Cologne Exhibition, but that when the Cologne Exhibition was at the Cologne Exhibition, our internal discussion was also under discussion."

"Because it must be more expensive than the other two companies. We need to discuss it carefully."

"It is to make players feel that it makes sense that what we sell is expensive, because it is worth that price!" (To be continued.)
Chapter completed!