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Volume 15, the wind and thunder, the twenty-third chapter, each goes its own way

Since Shanghai has become the base camp of Century Fenghua, Century Fenghua has also moved its company headquarters to Shanghai and rented an office area of ​​800 square meters on the 11th floor of a Grade A office building in Jing'an District. Of course, this is just Century Fenghua's temporary office. At present, Century Fenghua has successfully obtained several pieces of land in the renovation of the old city. Of course, the area is not very large, but there is a piece of land in a good location. At the same time, Century Fenghua has also acquired two pieces of land in Pudong as the focus of the next company development.

This is the first time Lu Weimin came to Shanghai after Century Fenghua Real Estate Company moved its base to Shanghai. However, he was not interested in Xiao Jinfeng's specific development strategy. If a real estate company cannot make a fortune in China for the golden decade, especially with sufficient financial support, it would be a failure.

In Lu Weimin's view, Century Fenghua has the support of Huamin Group on the one hand and its own strategic guidance on the other hand. In addition, Xiao Jinfeng has increasingly shown professionalism and professionalism in Century Fenghua's talent strategy, so Century Fenghua has only two possibilities, making a fortune and growing rapidly.

On this issue, Xiao Jinfeng once asked Lu Weimin's development strategy. Lu Weimin told Xiao Jinfeng frankly that the Chinese real estate market will have a ten-year golden period. Because on the one hand, China's economy will develop rapidly, and on the other hand, the rapid expansion of urbanization and the improvement of housing conditions for ordinary people, so combined with these factors, real estate will be a crazy industry. As a developer, it can be said that the bolder you are, the larger the production you can have, at least before 2012.

In his previous life, Ye Man, the woman who almost became his second wife, was engaged in real estate development, and he himself served as the executive deputy district mayor of Mochou District, Changzhou, so he knew very well about the real estate industry.

In Lu Weimin's view, the surge in housing prices in the past decade is largely due to the excessive issuance of currency and the lack of stable and reasonable investment channels for funds in the hands of ordinary people in China, among which the importance of the latter has been ignored.

Compared with the United States, basically every American family can see the difference in asset investment allocation. However, Chinese people seem to be unable to find other ways except bank savings. The interest rate of bank savings is too low, so the stock market will not be mentioned. A stock market that is not to solve the financing and development of enterprises but to make money can never be a real stock market. Look at these domestic companies, whether they are short of money or not, they have to go public. What is the purpose? It is not to raise funds to enable companies to develop better, but to cash out their own equity. Such a stock market itself has problems.

In this case, what method can not only resist the inflation caused by the excessive issuance of currency, but also avoid the huge risks brought by the stock market? In addition to houses, there are at least fixed assets that have a certain value and return rate. Tell me. What else can I do?

What should a real estate company do if it is determined that housing prices will only show an infinite rise in the next few years?

Obtain a large amount of land reserves, make it bigger? Or choose a high-quality strategy and make it stronger? Many times, the goals are consistent with the goal, especially in the near-term goals.

Xiao Jinfeng was also a little unsure, but in Lu Weimin's opinion, Xiao Jinfeng thought too far. Just like Century Fenghua's current situation, it is not enough to do anything without two or three years of accumulation. Of course, you can set a goal for yourself in the strategic path.

Lu Weimin’s advice to Xiao Jinfeng was to concentrate on developing in first-tier cities if conditions are possible, and take into account the second-tier cities as appropriate, and give up completely for cities below the third-tier cities.

Of course, the problem this brings is that the demand for funds will be quite large. The amount of funds required for land acquisition in first- and second-tier cities is quite high. Moreover, the requirements for progress and sales digestion in first- and second-tier cities are also quite high. This is also a huge test for enterprises like Century Fenghua, which have not had a deep foundation.

However, the advantages of being a first- and second-tier cities are also very obvious. The digestion progress is fast and the capital sales are recovered quickly, which is also of great help to an enterprise in an area.

Now Century Fenghua is backed by Huamin Group, and now Fengyun Communication is more like a cash cow, with excellent development momentum and continuous recovery of funds. Although it has invested a lot in R&D, these companies are integrated into one and are more at ease in fundraising. This is extremely beneficial to the development of Century Fenghua in Shanghai, Beijing, Hangzhou, and Jinling.

After all, the real estate market is still in a warm-up state now, and not everyone can see the overall development trend of real estate. If you see the trend, you may not be able to provide such a strong amount of funds in your hands. This is exactly the advantage of Century Fenghua.

Of course, this is all a story later. At present, the top priority of Century Fenghua is to quickly build projects on these land in Shanghai, and to set up a signboard in the real estate market in Shanghai and become famous.

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He arranged to live in Jincang Wenhua near Portman Lijia, and Lu Weimin received a call from Qi Zhendong.

In Lu Weimin's view, Jincang Wenhua should be more suitable for living and catering than Portman Rica, but this is just his personal preference. He prefers Jincang Wenhua's style.

Lu Weimin and Qi Zhendong went to Wei Deyong's residence together. This was the first time he went to Wei Deyong's new residence, the imperial villa on Hongqiao Road, 530 square meters, large enough with a garden.

Seeing Qi Zhendong's somewhat envious gaze, Lu Weimin also laughed, "What, envy, jealous and hateful? Is it necessary? If you want to buy it, you can make a set at any time."

Qi Zhendong also laughed, "There is definitely some envy. Deyong likes the style of Shanghai the most. It is different from us. We are born to be miserable and have to fight for ourselves. I have to stay in the factory for six days a week. I'm afraid you are not better than me, right? You feel more aggrieved in the area of ​​Fengzhou?"

The car slowed down. Although neither of them had come, Xiao Jinfeng had been here a long time ago and also told Lu Weimin that Wu Jian would come here today. That guy was born blind, so Xiao Jinfeng had to pick up Wu Jian, so he asked Qi Zhendong to pick up Lu Weimin and went to Wei Deyong's house first.

Wei Deyong's fiancée Qi Zhi is his Fudan alumnus, but he is much younger than him. He now works in a state-owned bank in Shanghai. He is a local native in Shanghai. He is the second child at home and has a sister. It is said that the family conditions are very good. His father is an executive of a state-owned enterprise in Shanghai and his mother is a financial staff member of a local college in Shanghai.

The two of them came straight to Hongqiao Road according to Xiao Jinfeng's introduction. Audi A6 from Qi Zhendong successfully entered the community and found Wei Deyong's new residence.

"You call Deyong? If this guy is not at home, we will be embarrassed." Lu Weimin only remembered that he had never called Wei Deyong before, but thought about it, Wei Deyong and his wife should have been receiving guests from all sides at home these two days, and they should not go out.

"I called him in the morning and he said he would not go out and should be at home." Qi Zhendong came one day earlier than Lu Weimin. Of course, he came one day earlier not for Wei Deyong's wedding. In fact, they couldn't help with these things. Qi Zhendong came to Shanghai because of business matters.

Shanghai is also a major market for Fengyun Communications, but Fengyun Communications' sales in Shanghai are fluctuating, especially whenever new products are launched, the market response in Shanghai is always not very satisfactory, which also makes Fengyun Communications a headache.

Fengyun Communications' R&D headquarters is located in Shanghai, and mobile phone design is outsourced to Korean companies. However, Fengyun Communications is also actively cultivating its own design team in order to get rid of its dependence on Korean mobile phone design companies in the shortest time. However, at present, it must rely on the South Korean side in the short term, and South Korea is indeed ahead of the domestic market in mobile phone design.

The driver stopped the car, and Qi Zhendong signaled that the driver could leave and return to the hotel first. At that time, he needed to use the car and then called the driver before getting off with Lu Weimin.

The villa in the Shanghai villa can only be considered ordinary, but the location here is quite good. In Xiao Jinfeng's mouth, it probably only has the advantage of good location and transportation. Of course, he is ambitious and has to prepare to develop a villa area in Zhangjiang, Pudong, Shanghai. According to him, if the villa area in Century Fenghua is not done, it is necessary to be ahead of this era if it is to be done.

In his previous life, Lu Weimin was not unfamiliar with Shanghai. He had many opportunities to go to Shanghai for public affairs and private affairs, but more of them were only to those major areas, while the western suburbs were not included, so he knew nothing about this dynasty villa.

After the doorbell rang, a pretty duck egg-shaped face with a blown blowing look at Lu Weimin and Qi Zhendong in surprise, "Is it..."

Lu Weimin and Qi Zhendong looked at each other and found the wrong place? Isn’t this Wei Deyong’s new home?

"Uh, sorry, is Wei Deyong here..." Qi Zhendong coughed dryly and said quickly.
Chapter completed!
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