Chapter 3626 unexpected visitor
"$3.5 million!" the president of German Volkswagen was the first to shout.
He was the first person to hold a sign and walk on the red carpet, and he was also the first person to make an offer tonight. Originally, he was very hesitant. He was very hesitant about advertising for 3.5 million U.S. dollars. This amount of money is not much for the public. It is a loss.
You can afford to lose money, but if you still do business that you know will lose money, then it's not a question of whether you can afford the loss, but a question of IQ.
However, with Lin Feng's statement and the launch of the lottery for watching advertisements, he knew that it would be difficult for this advertisement not to be popular. Advertising is an indispensable publicity platform for all manufacturers. Without advertising, their products cannot be sold.
But advertisements are the most annoying thing for TV viewers. After all, whether they are watching TV series or watching games, the sudden interruption of advertisements is the most troublesome. And at this time, it is often the time for consumers to drink tea and go to the toilet.
.
Even if advertisers knew about this, they had no choice but to cast a wide net in the hope that through large-scale advertising, as many viewers as possible could see their brand advertisements. But Lin Feng
This ad is completely different.
Look for easter eggs while watching commercials, and 10 lucky viewers will be selected every hour to win the grand prize. This is equivalent to stimulating the audience and making them watch the commercials. Human nature is greedy, and no one does not like pie in the sky. If you watch commercials, you can watch them.
Who wouldn't watch the ads if they get money? Especially when Lin Feng also promised to use 50% of his income as prizes for players. This is a very tempting bargaining chip. This is enough to attract almost all players to watch the ads carefully.
.
When advertising on TV, the advertising time is toilet time, but when advertising in the 'Second World', the advertising time becomes an opportunity for players to make a 'windfall'. The interest relationship in this is clear at a glance. Everyone. The Volkswagen CEO once again
Be the first to crab.
But this time, other presidents will not let him be the only one to be beautiful. None of these people here are fools. Lin Feng will reward players with half of his advertising revenue, and then the advertisement will inevitably become a must-see advertisement for players. According to Melissa's previous statistics
Based on the data, this $3.5 million is very cheap.
"Four million dollars!" the Mercedes-Benz president spoke again.
But before he could finish his words, the president of Lamborghini shouted out a higher price, "$4.5 million!"
"Five million dollars!" Nokia President Pieces shouted loudly. Compared with other companies, Nokia is more eager for this advertising price. Now Nokia's interests in the mobile phone market are being eroded by Samsung and Phantom Technology.
Especially 'Phantom Technology' has put Nokia under endless pressure. It is rumored that 'Phantom Technology' is developing the next generation of mobile phones, an epoch-making mobile phone. Although Nokia doesn't know what it will be yet, it can feel an overwhelming pressure.
Such pressure is coming. Therefore, publishing Nokia's advertisements in the 'second world' will help Nokia defend the influence of its own brand.
China is an emerging market in the future and the most popular market for mobile phones at present. Although the United States currently has more mobile phones per capita than China. However, it can be predicted that in the next 35 years, China will become the country with the largest mobile phone ownership. Conservative estimates say that China
The number of mobile phone users will exceed 1 billion. This is a very scary number. Based on the mobile phone replacement rate, at least 2.3 billion people in China will replace their mobile phones every year.
To occupy China is to occupy the world! This has always been Nokia's strategic policy. At the beginning, Nokia stepped on the corpse of Motorola to become the world's largest mobile phone manufacturer. At that time, it was because Motorola did not pay enough attention to the Chinese market.
This allowed Nokia to take advantage of the situation, and as a result, Nokia became the largest brand in China. Most Chinese people will choose Nokia when buying mobile phones.
Now, Nokia will continue to occupy China. And if it wants to continue to occupy China, it must defeat Lin Feng's "Phantom Technology". Advertising in the "Second World" is a very favorable proof that Nokia is still the world's leading company.
The best mobile phones, even the 'second world' is showing Nokia ads.
However, the price of 5 million U.S. dollars was quickly exceeded. As more and more advertisers joined in and crazy bidding took place, the price was pushed higher and higher, and soon exceeded 7 million U.S. dollars, and then 8 million U.S. dollars and 9 million U.S. dollars.
US$10,000, and finally, with Piece gritting his teeth and shouting, US$10 million was exceeded!
A one-month advertising investment of US$10.1 million was the price quoted by Nokia President Pies. This price had exceeded Pies's previous estimate. But Pies, who was already red-eyed at this moment, could not care so much.
In short, Nokia is going to get this advertising spot today and advertise on the 'Second World' game login screen, so that Nokia can continue to maintain its dominance in China.
Many advertisers have gradually become silent. When the advertising price reaches this level, no one dares to continue to increase the price. Of course, this advertising segment faces a very large number of people, but the price of 10.1 million US dollars is still a bit high. After all, this
This is also the first time that an advertisement has been officially published. Even if there are Lin Feng’s advertising Easter eggs to attract players, but no players care about this game Easter egg? Then investing more money is a risk.
If this month's advertising drives sales and proves to have a very positive effect, then people will definitely rush to buy it at the next auction. But this time, not many people are willing to take a gamble again.
"Everyone, is there any increase in price?" Melissa asked in a clear voice. At this moment, she was very satisfied with the price of 10.1 million US dollars. She felt that it was already very good to be able to achieve this price at auction. This month
It is 10.1 million US dollars, which will be 121.2 million US dollars after this year. This is a huge amount of income that can be brought in without any investment at all. It is very satisfying.
Of course, since Lin Feng promised to dedicate half of the advertising revenue to players, the final monthly income was only 5.05 million US dollars. But this is also satisfactory. After all, although the players shared the 5.05 million US dollars in advertising revenue,
But players will invest more in the game. This is a virtuous cycle.
"$10.1 million for the first time!" Melissa shouted crisply.
Piece looked around. No one raised the price, and everyone looked calm. The price was too high, and no one wanted to compete with Piece anymore.
"$10.1 million for the second time!" Melissa quickly shouted for the second time.
This time, no one said anything. Piece was even more calm, with a slight smile on his face. This time, Nokia won. And this month, he will try his best to make Nokia the most recognized brand among Chinese consumers. Of course
, the gamers of the 'Second World' are not just in China, but around the world. Piece believes that Nokia can also gain more markets in other parts of the world.
"Third for $10.1 million." Melissa picked up the auction gavel and was about to knock it down when a voice sounded.
"$300 million a year, Lin Feng, do you want to sell it?" A tough voice sounded.
300 million a year, that’s 25 million US dollars a month. This price is twice as high as it is now! Who, who is so loud and so awesome! Everyone exclaimed and turned around to look at the place where they were speaking.
Piece was the most annoyed at the moment. Originally, this matter was a certainty, but who could have expected that Chen Yaojin would suddenly come out, and the price was so high. Damn it, 300 million U.S. dollars a year, 25 million a month.
US dollars, how can he compete? Although Nokia has money, this advertising price is too high! Moreover, it is a bit outrageous! Even if he agrees, the board of directors will not agree. After all, you are advertising in the 'Second World'
, it is impossible not to place advertisements in other places. Especially this is still an emerging advertising market, and no one can say what the final prospects will be.
300 million U.S. dollars! Players who are watching the live broadcast of the auction are also excited. Originally, they were watching this auction as a novelty, but what they are more concerned about is the 'guess the brand by looking at the picture' after the auction is over.
game to win game awards. But with Lin Feng’s promise that half of the advertising revenue will be given back to players, all players are excited. They want the higher the auction for this advertising segment, the better. How high can it be?
As high as it is good.
Before this, they could get 5.05 million US dollars for 10.1 million US dollars a month. This translates into 168,000 US dollars in prizes every day. To be more precise, there are 10 places per hour, which is 240 per day. Then it is everyone’s turn.
The value of the prize in the hands of each player is approximately US$700. US$700 is a prize worth looking forward to for any player. This has satisfied all players.
But now, he actually asked for 300 million U.S. dollars in one year and 25 million U.S. dollars in one month. That translates into a prize of 1,736 U.S. dollars. Oh my god, 1,736 U.S. dollars can buy a computer with the most top-level configuration. What does this allow players to do?
Not excited!
Everyone screamed and cheered loudly for the president who announced a price tag of US$300 million a year.
But who is this person?
Everyone looked! Dozens of cameras at the scene were all pointed at the source of the sound.
A bald, middle-aged man wearing a loose sweater, jeans, and glasses walked in with a smile on his face, "Sorry for coming uninvited, Mr. Lin, you won't be surprised!"
Lin Feng frowned, why is he here? But then he smiled.
Chapter completed!