Mr. Wen stood up completely and walked a few steps back and forth in the reception room. [*You]

"Xiao Lin, tell me, what do you mean?" Mr. Wen was a little excited.

'Hero' brand pen is the first pen factory in China. Founded in 1931, it is the most well-known pen brand in China. Several of its products, such as Hero 100 gold pen, Hero 616, etc. are also internationally renowned.

It is a pen brand as famous as the American 'Parker' pen (limited to the Asian market). Of course, these are all in the past. In the past, the 'Hero' brand pen was very popular and almost monopolized the entire domestic pen market. It was the most glorious.

At that time, in the 1980s, its assets were close to 1 billion yuan. Today, its net assets are only 2.08 million yuan, and its workers have sharply shrunk from thousands at its peak to the current 150. And this decline has

It's still getting worse.

In the foreseeable future, 'heroes' will surely die in battle!

"Forever" brand bicycles are a brand of bicycles produced by Shanghai Forever Co., Ltd. In the 1970s and 1980s, bicycles were high-end means of transportation. At that time, rural wives often used "Forever" brand bicycles to pick up their brides. However,

With the development of industrialization and the popularity of automobiles in recent years, 'Forever' has gradually faded out of people's sight. And this bicycle brand that once dominated the bicycle kingdom of China has also declined sharply. Nowadays, although it is still rated as one of the most popular bicycle brands in the Chinese market,

Top ten well-known brands. But its momentum has waned.

These are all domestic brands in China, but with the process of reform and opening up, these brands that once made the Chinese people extremely proud are declining sharply. Some have declined, insisting on their final aloofness. Some are directly sold off, or acquired by the Chinese, or

Being bought out by foreign capital. In short, the current domestic national brands are really worrying.

At present, numerous well-known brands in China are actually owned by foreign investors. For example, 'Arowana' is from the United States; Nanfu Battery is from the United States; Shuanghui is owned by Morgan Stanley, although the equity is still in Chinese hands. But in fact

It can already be regarded as a US-funded enterprise. There is also 'Dabao', a skin care brand that was once famous in China for its advertising slogan - Dabao, see you every day - and is currently being acquired by the American company Johnson & Johnson. Not surprisingly, 'Dabao'

'will become a brand of Johnson & Johnson in the United States.

Mr. Wen smiled bitterly. At present, domestic brands are constantly being eroded by foreign capital. Unfortunately, due to various reasons. After joining the WTO, China is often unable to carry out government intervention. Of course, even if it intervenes, it is useless. The reason why these brands will

Financing, acquisition by foreign companies. Most of them are due to poor management and facing the dilemma of bankruptcy. (Just read the novel.) At this time, there is not much difference between your state control and not control. If you oppose the acquisition, the company will go bankrupt.

The employees of those enterprises will lose their jobs. If these people lose their jobs, the state will support them. If the state does not support them, then they will cause social unrest.

Therefore, in most cases, when facing these unsatisfactory enterprises, even if they are well-known enterprises, if foreign capital wants to acquire them, as long as they follow legal and normal procedures, the country will agree. This is a very rogue thing.

However, no one wants their country's brands to be acquired by foreign capital, and Mr. Wen is not willing to do so. If Lin Feng really wants to support these once glorious and well-known brands, then he is very supportive, 100% supportive.

Therefore, Mr. Wen was a little excited.

"Haha, Mr. Wen, I am a conscientious Chinese and a Chinese businessman who knows how to give back to the society. Over the years, I have witnessed the decline of domestic brands and am heartbroken. I didn't have the ability before, but now I have the ability. I want to do something for

China, do something for the Chinese people. I hope that Chinese brands can go global, and I hope that our Chinese brands will be among the world’s fashion brands in the future." Lin Feng said with fists.

"Good! Well said! Well said! China needs patriotic businessmen with conscience like you!" Mr. Wen applauded loudly. At this moment, he really felt that his love for Lin Feng was not in vain. This boy, these years,

, the country has wiped his butt so much, and how much trouble he has caused. I just hope that one day, this guy can give back to the society and the country.

Today, Lin Feng finally said these words. It was worth it, everything before was worth it.

Looking at Mr. Wen's cheerful look, Lin Feng felt a little dissatisfied. This country has not taken much care of me in these years. Of course, care is still taking care of me. But, compared to other second-generation officials,

The care he received was a bit insignificant. However, Lin Feng was still very grateful for Mr. Wen's care. For example, today, when Mr. Wen was kept waiting all day, he was not very angry.

This is a great deal of care. Look at others, do you dare to let Mr. Wen wait for such a whole day?

"Xiao Lin, tell me, what are you going to do?" Mr. Wen was gearing up.

"Mr. Wen, actually, I don't have a very complete plan for revitalizing national brands. I can only take it step by step and do it as I go to see how to make these national brands shine again. After all, if I just throw money

, that’s simple, I just sponsor some money, and they can survive the current crisis. But what happens after the money is used up? The problems that these national brands have are the problems that exist in most state-owned enterprises, with chaotic management and bureaucracy.

Doctrine, corruption, and..." Lin Feng had a lot of complaints against these state-owned enterprises and wanted to talk about them all, but when he saw Mr. Wen's face getting more and more ugly, he stopped talking.

"In short, if I want to acquire these national brands, Mr. Wen, you have to give me some discounts." Lin Fengxiao said.

"Okay, tell me, what kind of discount do you want?" Mr. Wen's face softened slightly. He didn't understand Lin Feng's evaluation of state-owned enterprises just now, but this is the chronic problem of state-owned enterprises. What can you do? Many problems are hard to recover from.

, although the country wants to change, it can only change slowly, and this change cannot be drastic and can be changed overnight. After all, it involves all aspects and many interests. Lin Feng is a lonely man, so there is no pressure, so he said

So light.

If he really wanted Lin Feng to sit and watch in his position, he believed that Lin Feng would never say it so lightly.

"Actually, the discount I want is not much. There are only two points. First, the company I want to acquire is not allowed to raise the price for me. If I want to acquire it, I must acquire it!" Lin Feng said the first overlord clause.

Mr. Wen frowned. Your terms are a bit overbearing. If you want to acquire, you have to acquire. So if you want Shougang? The country has to sell to you?

"Hey, Mr. Wen, I only refer to the primary industry and the tertiary industry. I will not touch the secondary industry. I know it well!" Lin Feng explained quickly.

What are primary industry, secondary industry and tertiary industry?

Primary industry. Also known as primary industry. An industrial sector in the national economy classified according to the "Three Industrial Classifications". It refers to the sector that mainly utilizes natural forces to produce products or industrial raw materials that can be consumed without undergoing deep processing.

.The scope varies from country to country. It generally includes agriculture, forestry, fishery, animal husbandry and collection.

The secondary industry is an industrial sector in the classification of industries in traditional industrial economic theory. It refers to the industrial sector that processes the products (raw materials) provided by the primary industry and this industry, including mining, manufacturing, electricity, and gas.

and water production and supply industries. Construction industry.

The tertiary industry, also known as the third industry, refers to industries that do not produce material products, that is, the service industry. It was a British economist and professor at the University of Otago in New Zealand Fisher in 1935 in the book "The Conflict between Security and Progress"

First proposed in . The tertiary industry refers to other industries except the primary and secondary industries. If divided into details, such as transportation industry, post and telecommunications industry, commercial catering industry, material supply, marketing and warehousing industry, finance industry, insurance industry,

The geological survey industry, real estate management industry, public utilities, resident services, tourism, information consulting services, various technical services, manufacturing, etc. are all considered as the tertiary industry.

As for how these three industries were born and how they were divided, it was an industry classification method first created by New Zealand economist Fisher. He proposed the method of dividing industries in his 1935 book "The Conflict between Security and Progress"

Based on Fisher's work, British economist and statistician Clark used the three-industry classification method to conduct a large number of empirical analyzes on the relationship between the changes in the three-industry structure and economic development, and summarized the changing laws and regulations of the three-industry structure.

its role in economic development.

Lin Feng does not touch the secondary industry, that is, he does not touch the core industries of those countries, which makes Mr. Wen a little relieved. If this department does not touch, the core interests of the country will not be violated. Otherwise, if Lin Feng goes to acquire

With these industries, one really has to doubt Lin Feng’s motives.

"Okay, I can agree to your first point. But you can't acquire too many companies at one time, and they must be well-known companies that have declined. You cannot acquire companies that are making profits." Mr. Wen added to Lin Feng.

He wants Lin Feng to support national brands. He hopes that Lin Feng will support those state-owned brands that were once famous but have declined. If Lin Feng specifically acquires those that are making money, it is not equivalent to embezzling state-owned assets.

Huh. How can this be done!

"Well, don't worry. I'm not one of those vampires, so why would I steal state-owned assets? Don't worry, Mr. Wen." Lin Feng assured him, patting his chest.

"Okay, then tell me your second request." Mr. Wen continued to ask.

"The second point is that once I acquire it, I will have absolute autonomy over the development and management of this brand. I will have to spare any administrative intervention, official-oriented thinking, and all kinds of bureaucracy.

!" Lin Feng snorted coldly.

What Lin Feng hates most is the local bureaucracy. In fact, from Lin Feng's point of view, the central government's administrative orders are very good, but they are misinterpreted by local officials in many places, and then they try to use those administrative orders to make money.

, to seek personal gain. In Shanghai, an international metropolis, although bureaucracy still exists, it is minimal compared to other places in China. Therefore, when Lin Feng chose his headquarters, he did not choose Beijing, but

I chose Shanghai.

Mr. Wen agreed to Lin Feng's request very readily. He also hated these bureaucracies, but sometimes there was nothing he could do about it. He couldn't solve it by issuing orders alone. Therefore, he could only

Entrust Lin Feng to change these situations. Although Lin Feng can only change a small part of the situation, it is good to be able to change it. This is just like the principle of not doing good deeds and doing them even if they are small.

.As long as there is change, it is good.

"Mr. Wen, thank you very much. I thank you on behalf of the people of the whole country!" Lin Feng stood up and bowed to Mr. Wen, "You will definitely be famous in history for today's decision. China's future national brand will definitely be because of you.

Today’s decision is brilliant!”

"You kid, stop wearing your hat on me and flattering me. I don't like it." Mr. Wen heard this and scolded him with a smile.

"Then, why don't we treat you to dinner tonight!" Lin Feng looked at his watch, "Look, it's almost four o'clock in the afternoon, and it will be five o'clock in a little while. After get off work, let's go to dinner together." Lin Feng looked at his watch. Feng Xiao said, "Think of it as a New Year's dinner."

"Well, this is necessary. You kid made me wait for so long, so you should treat me to a meal and apologize. In this way, I will call Mr. Xi and a few secretaries later. Let's have a meal together and get to know each other.

For a moment. In the future, if you encounter anything regarding the acquisition of brands, just call them... Don't always call me and talk about trivial things. I don't have that much time to listen to your complaints!" Mr. Wen

Laugh.

Lin Feng's eyes lit up after hearing this. Although Mr. Wen sounded distant and refused to let Lin Feng call, he actually told Lin Feng to go ahead and do it. These trivial matters of acquiring national brands are nothing more than trivial matters.

.Since it's just trivial, it won't cause any big trouble, so you don't need to worry about it, just go ahead and do it.

"Okay, you go and have a rest. When the time comes, I will ask the secretary to call you." Mr. Wen gave instructions and continued working. Unlike Lin Feng, he can put off many things and let his subordinates

A person can handle it, and he can be a hands-off shopkeeper, but he can't. There are so many big things waiting for him to handle.

Lin Feng didn't say much and followed his secretary to the lounge with a smile, waiting for the meal to arrive.

As a result, after waiting like this for more than 2 hours, it was already past dinner time. As for Lin Feng, he had also fallen asleep long ago. He had not slept well in the first place, but after waiting like this at this moment, he naturally felt sleepy. As for Lin Feng,

He is not as reserved as others. Even when he is sleepy, he has to gather his energy to sit here and wait. As for Lin Feng, he looked around and saw that there was no one there anyway. This sofa was soft to lie on, although it was not as comfortable as his own waterbed.

, but not bad. He crossed his legs and fell asleep on the sofa in the VIP lounge of the auditorium. And as he fell into sleep, the snoring became louder and louder.
Chapter completed!