Chapter 572 The Four Mentors and the Controversy on the Internet
The land of gentleness is the tomb of heroes.
Sun Quan is not a hero, but he also knows this famous saying that his rationality is still there, and he still has the desire to make progress for the future. He doesn't want to enjoy the old age at home at such a young age.
So, after staying at home for more than a month, one morning, he received a call from Xue Zihan and heard that the preliminary preparations for "The Birth of a Drama Spirit" had been completed and the day after the program was about to start recording, he took his luggage and Xu Qin to Hangzhou.
Unlike the previous times when I went to Hangzhou, this time, Xu Qin was driving, and Mr. Sun finally sat in the back seat to rest like a boss.
Because Xu Qin got her driver's license.
As early as during the recording of "The Voice of China", when he drove Xu Qin back and forth between Hangzhou and M City again and again, he asked Xu Qin if she wanted to learn driving? If she wanted to learn, the tuition studio would help her pay, but the price was that she would drive later after she got her driver's license.
At that time, Xu Qin hesitated slightly and agreed.
After all, the studio was quite attractive to paying her tuition, and she couldn't stop the temptation.
She had been taking the driver's license for more than two months. During the more than a month when Sun Quan was resting at home, he threw the Jetta at home to Xu Qin to practice.
This time I went to Hangzhou, it was her first time driving on the highway.
Sun Quan sat in the car and pointed her a few words from time to time, letting her drive in the next lane at a slower speed, which was steadily.
In fact, driving a vehicle on the highway is easier than driving in the urban area, because the road conditions are much better than in the urban area, and there are not so many pedestrians, bicycles, electric cars, etc. on the highway.
As long as people who drive overcame their fear of driving at high speeds, they keep driving in a straight line most of the time, which is not as dangerous as some people imagine.
Look, although Xu Qin was a little nervous along the way, she still drove her car to Hangzhou steadily.
When she got off the highway and was about to enter Hangzhou urban area, Sun Quancai replaced her.
...
The day after returning to Hangzhou, Sun Quan and Xu Qin came to Blueberry Station again and came to a large studio that had just been renovated recently.
"The Birth of Drama Evil" is about to start recording today.
This program is the second program he collaborated with Blueberry. Recently, during the preparation period, the promotion of this new program on the Internet has been underway.
In the past month, although Sun Quan has been at home, he is still clear about the current situation of this show.
He, Xue Zihan, Wang Zheng, and Tao Yujuan, have created a QQ group. Recently, they will talk about this program in this group every night.
This QQ group is still a secret at the moment, because the name of this group is Xianyu Film and Television Studio.
This studio has not been established yet, so the QQ group has been built first.
Recently, when I was communicating with Xue Zihan and the others in the group, Sun Quan heard that all the advertisements for this new program have been sold.
It is much better than the advertisements during the preparation period of "The Voice of China".
This is normal. After all, "The Voice of China" has such a high ratings and a good reputation. With that program in front of it, Blueberry Station announced a new program created by the original production team of "The Voice of China".
Sun Quan, the planner, deputy director, Xue Zihan, the producer, chief director, Wang Zheng, the deputy director... and so on have not changed.
Perhaps in the film and television industry, celebrities have stronger appeal, and only the appeal of top directors can be comparable to that of celebrities, but in the variety show industry, advertisers generally recognize good production teams more.
If the ratings and reputation of "The Voice of China" were not that good, the advertisements for this new program should not be so easy to sell.
The key is that the ratings and reputation of "The Voice of China" are particularly outstanding. Before the season of the show was completed, it had become the ace variety show of Blueberry Channel.
There are such successful examples before, and it is reasonable that "The Birth of Drama Evil" is popular among advertisers.
As far as Sun Quan knows, the advertiser who sponsored "The Birth of Drama Evil" this time is still Wanglaoji, and it is said that the naming fee this time is as high as 70 million.
In addition, some other advertisements also sold at good prices.
Sun Quan admires Wanglaoji's courage in this regard.
It is now 2010, so I dare to name a variety show for so many advertising fees.
Of course, for him, Sun Quan, this is a good thing, because he can get 8% of the advertising fee this time.
Moreover, in this new show, his 10-second advertisement for 99 braised chicken will still be retained, and he will continue to help his 99 braised chicken become famous all over the world and continue to expand rapidly.
Unless the ratings and reputation of this program are not good after it is broadcast.
Although such a possibility exists, he was not very worried. In order to ensure the ratings of this variety show, when he was writing the plan, he tried his best to learn from the original time and space programs such as "The Birth of Actors" and "Actors Please Take Place" in the original time and space.
For example, when choosing the mentor and guests, he wrote about Zhang Ziyi and Song Dan in the planning case.
The choice of these two mentors should ensure the topic of this program.
In the original space-time "The Birth of an Actor", he remembered that many topics were triggered by these two mentors. He watched that show because the topics of these two mentors were attracted by it.
In addition to these two mentors, he also wrote about Liu Ye and Xu Zheng in the planning case.
But during the preparations for the program, Blueberry Station failed to invite all four mentors.
Zhang Ziyi and Song Dan were invited, but Liu Ye and Xu Zheng did not.
After soliciting his opinions, two other mentors were hired.
One is Zhang Tieling and the other is Wang Baobao.
After these four stars signed official contracts with Blueberry Station, Blueberry Station successively announced the names of these four mentors on Blueberry Station's official website.
Not to mention, the list of these four mentors has really caused heated discussions on the Internet.
Especially after Zhang Ziyi's list was announced, the news once became a hot search on the Internet.
Perhaps it is because Zhang Ziyi has a high reputation and status among actresses, but she has many topics?
Anyway, there are a lot of discussions about her being the mentor on Blueberry Channel's new program.
Some people think that her acting skills are competent enough for the show and her status is sufficient.
But there are also people who don’t like him saying that since she is the mentor of this show, she will definitely not watch this show.
When Song Dan’s list was released, it also caused a lot of discussion.
It's also full of controversy.
Some people like her performances and the classic sketches she performed with Uncle Benshan back then, but some people don’t like them.
Zhang Tieling's name also attracted a lot of criticism.
Only when Wang Baobao’s name was announced, the criticism was slightly less.
More people think that Wang Baobao has insufficient qualifications, because Wang Baobao's current representative works are still too few. Sha Gen in "The World Without Thieves"? Xu Sanduo in "Soldier Assault"?
really!
Compared with Zhang Ziyi, Song Dan and others who are already well-known all over the world, Wang Baobao has fewer works that can be produced at the moment, even if he has a good audience connection.
In addition, he has been in the industry for a short time and is still very young now. Compared with the previous three mentors, his qualifications are indeed a little shallow.
Therefore, it is not surprising that he is questioned online as the tutor of this performance program.
Speaking of which, after the list of these four mentors was announced, I saw the reaction of netizens. One night, when Xue Zihan and Sun Quan were on the phone, they also expressed concern.
Worrying that these four mentors have chosen the wrong choice?
Not only was she worried, but she also told Sun Quan on the phone that the leaders in the station were also worried about the reactions of netizens, fearing that after the program was produced, it would be boycotted by most viewers.
In that case, it will lose its reputation.
The ratings will definitely not increase.
Although this show has already made a lot of advertising fees before it has started recording, which TV station just wants to get a ticket?
yes!
Maybe even if your show has poor ratings and reputation, it has made sluggish advertising expenses. It has not lost to your TV station, but only those advertisers who have paid out real money.
But what about next time?
This time, you made the advertisers who believed in your TV station lose a lot. Will those advertisers still trust you so much next time?
Even if you are still willing to cooperate with your TV station, what about the price? Will advertisers still give your TV station's new programs a sky-high advertising fee?
Advertisers have a lot of money, but it doesn’t mean they are stupid.
They suffer this time, and you will have to vomit next time.
...
Sun Quan comforted Xue Zihan's concerns, on the phone.
I analyzed the various controversial benefits of netizens for her.
For example: Before the recording of this program has started, related news has become popular online searches several times. This is a real advertising effect!
For example: Variety shows are different from movies or TV series. The audience mainly sees your variety show whether it is overall exciting or not. They don’t really want to watch a variety show just because one or two guests they don’t like.
For example, the audience who watch TV variety shows are generally not those online. People who often go online can spend too many things online. The main force in watching variety shows are housewives, elderly people, and children.
He didn't know how much of his comfort and analysis played, and whether Xue Zihan believed it.
Anyway, he said it, and she also heard it. The contract between the four mentors and Blueberry Station has been signed. It must be too late to renege. No matter what the sound on the Internet is, the program can only continue.
It’s not easy to ride a tiger, or it’s not like the arrow that you’re shooting, but it’s all!
...
And today, this program is about to be officially recorded.
Sun Quan and Xu Qin arrived at the studio and found that the audience had not entered the venue yet, and the staff were still busy preparing some preparations before recording.
Wang Zheng, the deputy director, was directing the dispatching scene, but Xue Zihan and Tao Yujuan were not seen.
He casually pulled a staff member passing by him and asked curiously: "Where is Director Xue?"
The staff recognized him and quickly smiled enthusiastically, and replied: "It's in the dressing room! I should have gone to see several tutors!"
Chapter completed!