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Chapter 103: The Hermit 1999

American movies have been emerging this year, with box office performances that are very eye-catching, and the world is studying their model.

By the last season of 1999, major media and major film companies were already making preliminary annual summary.

The film industry is a pillar of the American entertainment industry. As the most developed country in the world, the American film industry has developed rapidly in the past decade and has achieved great box office results.

In 1990, the box office of American movies exceeded the $5 billion mark for the first time. Since then, it has only declined slightly in 1991 (floating around $4.8 billion), and has been on an upward trend since 1993, with the highest growth rate in 1998 reaching 9.2%.

Facing the last year of the 20th century, the American film industry was in full swing. As of the day, the cumulative box office of the year had exceeded 6 billion US dollars in one fell swoop, setting a new record high. It is expected that the annual box office will exceed 7 billion US dollars. Currently, 15 films with a box office of over 100 million US dollars. The three movies have exceeded 200 million, namely "Star Wars Prequel: The Phantom Crisis", "Ace Spy 2" and "The Matrix".

At the end of the year, there is also a Disney annual masterpiece "Toy Story 2" to be released soon. Continuing the good results of the first movie, this family-owned animated blockbuster will surely win the final box office peak.

Among the more than 100 films screened in local theaters in the United States in 1999, the majority of films produced by eight major production companies (Disney, Warner, Universal, Twentieth Century Fox, Sony, Paramount, DreamWorks, New Line), were films produced by small and medium-sized companies and imported films released by American companies.

Among them, Disney is still unique in the world and continues to maintain its dominant position. "Tarzan of the Apes" performed well, and "Toy Story 2" gave a heavy trust. In addition, Warner, Universal and Paramount each have three films worth over 100 million, while Sony, New Line, Fox, United and Craftsman have one film worth over 100 million.

Although Fox's "The Phantom Crisis" became the most popular film of the year with a box office of $429 million, "Ana and the King" both failed as the company's highlight. The most unexpected film this year was "Blair the Witch", which was purchased by Craftsmen, which invested $500,000 to release. The film ranked ninth in the United States with a revenue of $140 million, ranking ninth, creating a myth in the history of independent production.

In 1998, two DreamWorks, which had more than 100 million films and squeezed into the top ten biggest hits, made no achievements in 1999. Its hits only 90 million in the hits, far lower than the 1998 "Save the Soldier Ryan".

The only masterpiece of over 100 million is the work "The Matrix", which was jointly invested with Warner and Chen Tiandu, and the one who benefited the most was his Matrix Film Studio.

Looking at the whole year, works that can inspire and shock people are almost gone.

On the contrary, a large number of films that highlight audio-visual effects and satisfy the audience's strong sensory stimulation are endless. Among them, "The Phantom Crisis", directed by George Lucas again 22 years later, is simply a gorgeous coat, which makes the audience understand what a high-tech film full of imaginative imagination. "The Ace Spy", which is full of funny imitations and third-level jokes, is difficult to find a soulmate after leaving the United States. As for "Notting Hill", which is known as the sequel to "Four Weddings and One Funeral", is far from the former in terms of editing, directing and acting.

Similarly, despite the passionate performances of the Tom Cruise and the director himself, Kubrick's last work "The Eye Opening Ring" was not favored by the audience.

Among all the movies with a box office of over 100 million yuan, Chen Tiandu's "The Matrix" is also a science fiction film with unique concepts in recent years. It is no wonder that it can trigger a nationwide movie viewing trend and sweeping the box office around the world, just like last year's horror blockbuster "The Sixth Sense".

This year, the Internet has had a particularly strong impact on movies.

Several movies that use the help of online promotion have achieved unpredictable great gains, which seems to herald the arrival of the era of online movies.

Although "The Phantom Crisis" has a bad reputation after its release, because its early publicity through the Internet has reached a near-perfect level, people have gone to the theater at all costs to hope to see the film's style.

Another 87-minute film, "Blair Witch", caused huge controversy on the Internet due to its authenticity, has caused many viewers to spend money to enter the theater to test their judgment ability. As a result, this independent film, which cost $60,000, won a box office of $140 million in the United States. "Blair Witch" not only makes the audience obsessed with the authenticity of the film because of its unique shooting and narrative techniques, but also makes the non-existent "Blair Witch" become a legend that has been circulating for hundreds of years. The viewers' views on the film posted online have invisibly played an excellent publicity effect.

The most successful example of online virus marketing in major Hollywood media lists, so we have to mention "The Matrix".

"The Phantom Crisis" is because of its extensive audience base. "The Witch Blair" has poor online marketing efforts. Only "The Matrix" has set a model that is almost textbook for major Hollywood film companies. This new marketing model has also brought a trendy movie viewing craze to the movie.

Therefore, when many media such as the Los Angeles Times, the New York Times, the Atlantic Monthly, and the Washington Post commented on online publicity, they had to choose "The Matrix" as a revolution that created the propaganda method of Hollywood movies, which reflected the increasing influence of the Internet on the audience.

If you want to count who is in Hollywood this year’s high luck, it seems that it can be determined in advance.

Chen Tian is the most popular actor in the American film industry. Although audiences who do not have online knowledge or have poor imagination find it difficult to understand the plot of "The Matrix", the trend that the film has been stirred up is only comparable to "The Phantom Crisis", and this movie viewing trend is still blowing overseas, right?

Chen Tiandu, who played Chinese Kung Fu in the film, also became famous in Hollywood with his strength. The film offers are constantly invited, but this person does not seem to have plans to participate in other people's movies. Not only does the film offer decline, but he doesn't even accept endorsements, and even the number of announcements is rarely received. He is not seen at all at the party. Sometimes he is met several times, and he is also going out to drink with his friends, Church Kong and Vin Diesel. After becoming famous, he has even fewer bars.

For such a popular star, his every move is simply a hermit. The media did not hesitate to press this label on his head.

There are stars who do not accept endorsements in this era. The great master Michael Jackson has reached the point of not accepting any endorsements. However, Chen Tian is at best just a newcomer who has debuted for two years, but he simply refuses any advertisements to label himself. With this courage, he has to treat him directly - he simply ignores the money delivered to his door. This also makes his agent Raven feel very sorry.

Only Chen Tian knew that he was not short of money at all.

Apart from movies, it is almost impossible for the media to find his private life reports, so they can only talk about the old sayings and keep arguing about his relationship with Kate Beckinsale.

In terms of actresses, Kate is the fastest "new star", although she has been working in Hollywood for many years. Following the two movies Chen Tiandu collaborated on, the first one brought her to the Oscar red carpet, and the second one performed very well, and took on the 130 million-dollar production of "Pearl Harbor", which was like a first-line actress.

"Pretty Woman" Julia Roberts starred in two romantic comedies "The Escaped Bride" and "Notting Hill" this year, although the plot is simple, the box office is gratifying, hitting more than $500 million worldwide, allowing her to continue to maintain her position as the number one actress in Hollywood.

However, Roberts is also facing strong competition from another "beautiful woman" Catherine Zeta Jones. This actress who has been on the front line with "Zorro's Mask" became very popular at the end of the year with "The Trap of Stealing the Sky". Her jade photos are constantly exposed in media around the world, which is quite a bit like a "big sister in the film industry".

Catherine was able to receive such care from the media and was not unrelated to her relationship with Michael Douglas. Although the media has reported that the two broke up, it is undeniable that her ability to create news is higher than her acting skills.

Compared with the two, Roberts has the ability to take on the role.

Although it is still far from the end of the year, Time Magazine has already made an appointment with Chen Tiandu in advance as an exclusive interview with the cover character of the Asian version of the year in 1999. After the news came out, friends would inevitably be taken to drink and celebrate, and a wave of discussion was set off in China.

Since Gong Li was the first artist to appear on this impurity cover in 1996, every time the Chinese people on the impurity cover of "Time" will trigger a tide. For example, Faye Wong in October 1996, and Chen Long in October 1998. However, the artist appeared as the cover character of the year, and he was really the first.
Chapter completed!
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