Chapter 468: Eyes Red
Wang Liu looked at him, frowned slightly and said, "What news?"
Li Xiangtao said seriously: "I heard that Sina has reached an agreement with NCsoft, the developer of the Korean online game "Paradise", that the two companies will jointly establish a new company in China to introduce and promote and operate the classic online games "Paradise" and "Paradise 2" that are currently popular in Korea.
Obviously, Sina also wants to enter the game market to get a share of the pie.
And it is just one of them. According to the news I have recently obtained, NetEase is also going to make new moves. It is said that it has signed an agency agreement with the developer of the Korean online game "Elf" and will soon be introduced to the domestic public beta.
In addition, the game Shinkansen signed "Legend of Wonderland";
Huayi signed "The Unparalleled World";
Kingsoft is said to have also independently developed a new game called "Swordsman Love", which is close to completion and will be released soon.
The domestic gaming industry has been surging undercurrents recently, and this is only what I have heard. I don’t know how many I haven’t heard of it.
If nothing unexpected happens, a large number of games should be launched in the domestic game market in the future.
If so many more games are released all at once, it will definitely have an impact on us and separate part of our market.
The situation is not optimistic. To be safe, it is better for us to prepare early and think about the next response plan in advance."
Tsk tsk tsk... NetEase, Huayi, Game Shinkansen, and even Sina signed "Paradise" to enter the game market and get a share of the pie. So many companies have been very committed to making efforts in the game.
This is because Tiansheng went public and obtained hundreds of billions of financing at once and the market value of hundreds of billions of yuan. They were all jealous and wanted to divide the cake.
Wang Liu smacked his lips and his face gradually became solemn.
As Li Xiangtao said, there are so many more games at once, especially the "Paradise" endorsed by Sina, which is popular in South Korea and is currently a well-deserved palace-level game in South Korea. The "Legend" he represented is just its copycat.
Now the authentic products are going to enter the domestic market with counterfeit products... I feel a little nervous when I think about it.
There are also NetEase, Huayi, Kingsoft and Game Shinkansen. Although they each represent the four games "Elf", "Unparalleled in the World", "Legend of Wonderland", and "Swordsman" developed by Kingsoft, they have never heard of them, and they cannot comment on the good or bad for the time being.
However, these four companies are currently relatively strong game operators in China. They have no bad vision and ability. If you dare to represent or develop, they will definitely recognize the prospects of these games, and their competitiveness should not be underestimated.
Maybe you can get a hot product and become Tiansheng's strong rival.
Even if there are no hot products, so many games combined will be enough to bring a wave of impact to Tiansheng. Even if each company only takes a little market, it will be enough to make Tiansheng feel pain.
The situation is indeed a bit serious, and you cannot take it lightly, you have to prepare early.
How to deal with it?
Wang Liu pondered for a moment, gradually had a thought in his heart, and looked at Li Xiangtao and said, "How long has the company not launched a new game? Is there any plan to launch it recently?"
Li Xiangtao said: "It's been more than half a year. I've been preparing for listing before. First, I don't have enough time to take care of it, and secondly, I'm afraid that if the performance of the new game is not ideal, it will affect the company's valuation and even hinder the listing.
So, since I decided to go public, I have never launched a new game. As for the plan…”
Li Xiangtao said, looking at Wang Liu with his eyes flashing, and guessed: "Do you want the company to launch a new game to compete with Sina, NetEase?"
Wang Liu nodded. He really had this idea. No matter how fun a game is, he would get tired of it if he played too much. The launch of several games operated by Tiansheng dates back half a year ago.
The furthest one, Tiansheng's pioneering work "Legend", has been on the market for more than three years.
After playing for such a long time, players' enthusiasm will definitely fade. If you only use these games to compete with the new games that NetEase, Huayi and other companies are going to launch, no matter what method they think or what response they will make, the situation will be a little passive.
The best way to deal with it is to launch a new game to fill players' demand for new games, seize players' time, and then block users' flow to companies such as NetEase, Huayi, and consolidate Tiansheng's market share.
Li Xiangtao frowned slightly. He could probably think of Wang Liu's intentions. Objectively speaking, it was indeed a solution, but...
"If a new game is launched, if the performance is not ideal and the NetEase will steal the limelight, it is very likely that they will step on us and become famous in one fell swoop. The consequences may be even more serious. Is this a bit of a big risk?"
"So you have to find a reliable and competitive game." Wang Liu smiled.
"A good game that is reliable and competitive..."
Li Xiangtao frowned and thought for a while, then suddenly his eyes lit up: "Don't say, there is really one."
Wang Liu said in surprise: "Do you have a goal?"
Li Xiangtao smiled and said, "That's right, Actoz developed "Legend 3" a few months ago. Lee Zongxuan also asked me specifically whether to be an agent and introduce "Legend 3" to China.
I was busy going public at that time and I had concerns, so I didn’t agree. Now I can just take "Legend 3" as my goal and introduce it to China to compete with NetEase and others.”
“Legend 3”?”
Wang Liu blinked, let alone, this is really a good choice.
The one they used to represent was "Legend 2". It was launched in China for more than three years and has laid a huge user base and has a wide popularity.
Although the number of players has dropped a lot now, that is because I am tired of playing, and my user base and popularity are still there.
If "Legend 3" is introduced, they don't even need to promote it. As long as the legend's signature is revealed, a large number of players can be attracted to return and they are definitely able to compete with NetEase and others.
That is...Sina also signed "Paradise". If two games were introduced into China at the same time, wouldn't it be a [a head-on confrontation between real and fake products]?
Wang Liu shook his head funny, and suddenly there was a little expectation in his heart.
Li Xiangtao's heart was thrilled and he said carefully: "Mr. Wang, do you think "Legend 3" is not suitable?"
Wang Liu was stunned, and then immediately reacted, knowing that he had misunderstood. Seeing that he shook his head, he probably thought he didn't agree.
He smiled and waved his hand and said, "No, I suddenly thought of something else. "Legend 3" is good, just set it. Please contact Lee Jong-hyun quickly and bring the game in."
Actoz is also his industry, so it is definitely no problem to win the agency of "Legend 3".
Chapter completed!