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Chapter 123 How Did This Movie Get There

However, some movie fans like it more alternative:

[Biquge www.bequge.xyz] "How did I find the ending behind the movies the most funny? I especially like the director's bald head. Five-star!"

"Haha, I'm capturing a fellow student alive. I also like the behind-the-scenes. But I really like the pitiful look of He Can sitting on a small bench in the hospital. It has transformed the girlish heart of the family. The nurses and sisters, so they bully him! Five-star!"

“…”

To be honest, the impact of these comments at this time is really... not very big. The promotion of "Wulin" before was too strong, and there were too few promotions and screenings in "Wulin Dream". This cannot be reversed by relying on a mere reputation.

Sunday passed soon. In this week's box office, "Wulin" topped the top with a total box office of 88.69 million on Friday, 31.22 million on Saturday, and 30.15 million on Sunday.

The second place is the summer blockbuster "Youth Birds Responsible for People" released for four weeks. Although they were more than half of the previous week due to the strong release of "Wu Lin" and they still maintained a record of 16.3 million.

The third place is "Martial Arts Dream", which has only been released on Saturdays and Sundays for two days, but also won a box office of 3.48 million yuan.

The fourth place is "Sheaven and Rain". They are about to fill the release period, with a box office of 2.36 million this week.

The fifth one is "The Red Flower on the Top of the Mountain". I don't know if this crew took the wrong medicine. It's the name that made the death of a failure, but in fact it has failed. This is the second week of its release. They only got 2.31 million in the first week, and this week it was only 870,000, which is less than 1 million. Although this movie is just a small investment of 7 million, it is definitely a loss.

...

If we just look at the results of this week, it seems to be similar to the predictions. This is true, and major theaters are also calm. The new week's schedule has been fine-tuned. "The Red Flower on the Mountain" is out of the box, "The Storm of the Wind and Rain" and "Youth Bird Relying on People" have reduced the schedule rate. Since new films were released on weekends, the schedule rate of "Wulin" suddenly jumped to 71%, while "Wulin Dream" also rose slightly due to its high attendance rate, and the schedule rate reached 11%.

It should be said that this is a relatively normal change in the screening schedule, but on Monday, the box office results suddenly surprised everyone.

"Wulin" suddenly fell by about 60%, with a box office of only 12.11 million yuan throughout the day. You should know that after the first week, the box office on the first Monday is also very important, and you can generally judge the overall trend of the box office.

A drop of about 30% is excellent, and the film is basically a big seller. A drop of 40% is qualified, and there should be no problem in securing it. If it drops by 60% to 70%, it means that this is a movie that fans are looking forward to. In addition to fans being sought after, it is not very attractive to passers-by. What you usually get is the box office in the first three weeks, and the box office trend is not very sustainable.

Of course, there is no question of a failure at this time, it depends on the subsequent trend. However, don’t forget that "Wulin" is a blockbuster, a key project jointly launched by the four major entertainment companies. Has it been reduced to the support of the fans of the eight major movie stars? There is no doubt that the shadow of failure has already enveloped them.

On the contrary, in "Martial Arts Dream", they not only did not fall as usual during their first working day, but actually rose against the trend, with a box office of 1.97 million.

Maybe ordinary audiences don’t care much about such data, but the people in the circle are different. They were completely shocked. This is a very good reputation and the rhythm of the film’s sales. The only thing that can be determined now is whether the publicity is strong enough? Can the screening rate further increase?

However, it made everyone feel incredible. The promotion and distribution of "Warlin Dream", which is the distribution department of Fengrui Film, is still as stable as an old dog. There is still no roadshow, nor any promotion and promotion activities online and offline. It seems that it turns a blind eye and let "Warlin Dream" die like this.

In this case, on Tuesday, "Wu Lin" 11.85 million, "Wu Lin Dream" 2.12 million; on Wednesday, "Wu Lin" 11.69 million, and on Wednesday, "Wu Lin Dream" 2.24 million.

You should know that the screening rate of "Wulin" is about seven times higher than "Wulin Dream". With almost no promotion, the attendance rate of "Wulin Dream" has exceeded about 30% of "Wulin"? This is simply a miracle.

With such a miracle, some rumors will inevitably appear in the entertainment industry. Some people say strange words and laugh at "Wu Lin", and some people feel sorry and jealous of "Wu Lin Dream".

And among these rumors, several rumors immediately spread throughout the entertainment industry. On Tuesday afternoon, the male lead and producer of "Martial Arts Dream" was a little idol who had just dominated the hot search list. He ran to Fengrui Film and asked for guilt, but was stopped by the security guard at the door. Then he cursed outside the door for more than an hour, causing Fengrui Film to be criticized and attracted many passers-by to watch...

On Wednesday morning, the other two investors of "Martial Dream", Dingzun Group and Wan Xiaojun called the boss of Fengrui Films one after another, expressing considerable anger and dissatisfaction...

On Wednesday afternoon, Fengrui Pictures announced that the 3 million sponsorship fee will be used as the subsequent promotion and distribution of the film, and Fengrui Pictures will compensate another 1 million, and the additional promotion and distribution fee will reach 4 million in the future.

In addition, two employees of the issuance department were handled internally and fired on the spot. It's a joke. Just for your battle of intention, the company lost hundreds of thousands, millions, or even millions? And it offended investors. Do you still have a reputation in the future? What should I do if the future financing of the film?

So on Wednesday evening, the promotion and promotion of "Warlin Dream" was finally launched shyly...

...

And this time, the mainstream media's reaction was slightly slower.

The mainstream media have always ignored the following film "Martial Arts Dream", which is nothing more than a big bad movie that disgusted "Martial Arts" in order to fill the theaters. Even the future reviews do not have to spend much effort. Just change the manuscripts of the previous big bad movies and publish them. Anyway, it is definitely a matter of fact.

As for the hype a few days ago, it made mainstream media sneer. Can you deceive ordinary audiences or us? Even Fengrui Pictures is unwilling to invest more publicity and distribution funds, and investors themselves have no confidence? The quality of this video can be imagined.

However, when the box office on the first working day was counted, public opinion seemed to be a little unremarkable. Even after Tuesday, it was added that there was no reaction at all for two consecutive days. Last time, the first working day exceeded the single-day box office on the first weekend. What year did this happen?

And movies with such magical performances end up being almost all big-name movies.
Chapter completed!
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